Web Optimization Consultant

This is a fully remote position, open to applicants in Mexico.

📋 Description

• Perform initial technical and functional evaluations of designated media websites.

• Create work plans that include measurable goals and performance metrics.

• Develop and execute customized web optimization strategies.

• Offer technical assistance regarding website structure, performance, user experience, SEO, content organization, taxonomies, internal linking, metadata, page speed, accessibility, and indexing.

• Conduct regular virtual meetings with beneficiary media teams to track recommendations, assess progress, address inquiries, and tackle technical challenges.

• Guide teams on analytics and monitoring tools, analyze results, and prioritize data-driven improvements.

• Utilize a practical, results-focused approach with ongoing follow-up and documented outputs.

• Collaborate with IWPR, update on progress, pinpoint challenges, suggest modifications, and ensure adherence to objectives, timelines, security protocols, and reporting standards.

• Uphold the editorial independence of the participating media outlets.

⛳️ Requirements

• At least 5 years of demonstrated experience in website optimization, digital consulting, technical SEO, information architecture, or related disciplines.

• Comprehensive understanding of website architecture, user experience, performance optimization, technical SEO, indexing, on-page SEO, and best practices for search visibility.

• Proven experience in conducting website audits and formulating optimization strategies with measurable goals and results.

• Proficient in using tools such as Google Search Console, Google Analytics 4, PageSpeed Insights, Lighthouse, Screaming Frog, Ahrefs, Semrush, or similar platforms.

• Capability to analyze website performance metrics and formulate data-driven technical and strategic recommendations.

• Ability to work remotely with teams in complex environments or those facing limited connectivity.

• Fluency in Spanish is essential.

• Proficiency in English is preferred.

• Experience in digital media organizations is advantageous but not essential.

• Must adhere to IWPR security protocols and reporting standards.

🏝️ Benefits

• Remote work arrangement.

• Flexible work environment catering to teams facing connectivity challenges or operating under difficult conditions.

• Competitive salary.

• Equal opportunity employer.

• No recruitment fees required.