VSL, Direct Response Video Editor

This is a fully remote position, open to applicants in Philippines, +5 more countries.

📋 Description

• Edit, produce, and oversee various creative projects centered on paid Meta ad creatives.

• Convert raw user-generated content (UGC) into effective direct-response advertisements for paid platforms.

• Consistently generate 8 ad briefs weekly while ensuring high standards of volume and quality.

• Analyze previous video metrics to enhance views, conversions, and performance bonuses.

• Implement direct-response copywriting and marketing strategies in scripts and editing, including hooks, problem/solution narratives, testimonials, and calls to action (CTAs).

• Develop ad variations and iterations to scale successful ads and boost performance.

• Collaborate with creative strategists, copywriters, and performance teams.

• Maintain proactive communication with founders and the executive team.

• Quickly learn and utilize new tools, software, editing techniques, and social media trends.

• Ensure videos adhere to quality standards and guidelines, minimizing the need for revisions.

• Edit Video Sales Letters (VSLs) and direct-response video advertisements using AI-first workflows.

• Continuously iterate on top-performing ads weekly.

• Keep creatives visually engaging, consistent with brand identity, and optimized for performance.

• Diagnose underperforming campaigns by testing edits, structures, and hooks.

• Utilize AI video and UGC tools, including Higgsfield and similar platforms.

• Stay up-to-date with trends in the internet, social media, UGC, and editing.

⛳️ Requirements

• Fully remote position.

• Fluent in English.

• Demonstrated experience in creating short-form direct-response videos for direct-to-consumer (DTC) brands.

• Proven expertise in professional video-editing software, with a strong preference for Adobe Premiere Pro.

• Established experience editing Meta/Facebook paid advertisements that achieve conversions.

• Comfortable producing 8 ad briefs weekly.

• Proficient in Adobe Premiere Pro.

• Ability to merge storytelling with data-driven insights to refine and enhance advertisements.

• Willingness to work overtime or on weekends if necessary.

• Excellent cultural alignment with company values.

• Enthusiastic about collaborating closely with the founders to help scale the company.

• Extensive experience in DTC, including brand naming and prior work spend levels.

• Proven track record with both short- and long-form Meta VSLs, with long-form content being the primary focus.

• Familiarity with current AI tools in production.

• Capability to deliver both volume and quality within the same week without needing reminders.

• Minimum of 3+ years of relevant work experience.

• Ability to work independently with a high degree of autonomy in a dynamic environment.

🏝️ Benefits

• Generous performance bonus structure.

• Fully remote work arrangement.