VP Field Marketing, Europe

📋 Description

• Develop and implement the marketing strategy and plan for Europe, in close collaboration with global marketing and regional sales leadership.

• Ensure alignment of the regional marketing strategy and plan with the overarching global marketing and company objectives.

• Collaborate closely with the corporate communications and brand teams to design, build, and execute initiatives that enhance brand awareness and establish our leadership in the region.

• Create and implement regional campaigns and pipeline development programs across Enterprise, Corporate, and SMB segments, working tightly with global campaigns, growth marketing, and product marketing teams.

• Design and execute impactful customer advocacy and experience-based programs that offer our customers opportunities to share their stories and engage with, and learn from, the experiences of others.

• Ensure tight alignment between Marketing and Sales based on shared, measurable objectives.

• Foster a data-driven culture within marketing to enable data-based analysis of successful strategies and adjust investments according to regional sales priorities.

• Stay informed about the evolving market landscape and competitive dynamics, providing regional insights to the global team.

• Localize campaigns, product positioning, and messaging as necessary.

• Establish a feedback loop to communicate regional resonances back to the global team.

⛳️ Requirements

• Demonstrated management experience in a high-growth cybersecurity or enterprise SaaS company.

• Proven track record of leading marketing teams and driving strategies across all marketing aspects, from brand awareness to pipeline development.

• Strategic thinker regarding business growth in the region, including investment decisions and establishing a clear marketing strategy.

• Strong communication skills to effectively convey the marketing plan, ensuring alignment with key stakeholders, and manage its execution with the marketing team.

• Expertise in building and executing impactful, high-value programs and experiences that drive growth.

• Sense of urgency with a focus on execution, inspiring this mindset within the team.

• Innovative thinker focused on exploring new ways to drive growth and customer engagement.

• Ability to build productive and collaborative relationships across the business, emphasizing a shared, results-oriented mission with Sales.

• Data-driven growth mindset, utilizing data to inform decisions and proactively target pipeline creation efforts.

• Commitment to maintaining the integrity of the CrowdStrike brand across all marketing interactions.

• Capable of leading and developing a high-performance regional marketing team, alongside a cross-functional extended team.

• Strong communication skills to articulate a coherent strategy and plan that instills confidence and trust.

• Natural relationship builder both internally and with customers, partners, and other key stakeholders.

• Comfortable working within a global company and willing to travel as needed.

🏝️ Benefits

• Competitive compensation and equity awards, positioning us as a market leader.

• Comprehensive wellness programs addressing both physical and mental health.

• Generous vacation and holiday policies to ensure time for recharge.

• Paid parental and adoption leave for employees.

• Opportunities for professional development available to all employees, regardless of their level or role.

• Employee Networks, neighborhood groups, and volunteer opportunities to foster connections.

• A vibrant office culture complemented by world-class amenities.

• Great Place to Work Certified™ across the globe.