Video Editor, Producer – AI, Performance Ads

This is a fully remote position, open to applicants in United Arab Emirates (UAE).

📋 Description

• Edit short-form video advertisements for Meta, TikTok, and YouTube based on Creative Strategist briefs.

• Craft engaging hooks for the initial three seconds while ensuring a dynamic pace with frequent visual transitions.

• Incorporate captions, text overlays, sound design, music, and calls to action tailored to each platform.

• Edit user-generated content, creator, influencer, studio, and stock footage into ads that feel native to the platforms.

• Export advertisements in 9:16, 4:5, 1:1, and 16:9 formats, ensuring files are organized and ready for launch.

• Experiment with new AI tools.

• Develop direct-response scripts, hooks, and CTAs for user-generated content, creator, AI-avatar, and product advertisements.

• Propose concepts and angles informed by performance data, customer challenges, and trending formats.

• Collaborate with Creative Strategists on briefs, storyboards, and shot lists.

• Transform successful scripts into new perspectives, personas, and hook variations.

• Generate AI-driven videos, avatars/spokespeople, product B-roll, and lifestyle scenes.

• Create AI voiceovers and localized content.

• Refine AI outputs for consistency in character portrayal, product accuracy, and realism.

• Utilize AI for auto-captions, transcript-based editing, upscaling, and cleanup tasks.

• Develop sustainable AI workflows and templates to share with the team.

• Produce variations of successful ads featuring different hooks, introductions, avatars, lengths, and messaging.

• Construct structured A/B test versions by altering one variable at a time.

• Analyze Hook Rate, Hold Rate, CTR, CPA, ROAS, and drop-off data, then re-edit underperforming areas.

• Research competitor and trending ads to maintain creative relevance to each platform.

• Collaborate closely with Creative Strategists, Paid Media, Video Producers, Organic Social, and Influencer teams.

• Allocate approximately 60% of time to editing and AI production, 25% to creative and scripting, and 15% to iteration and analysis.

• Report directly to the Head of Innovation.

⛳️ Requirements

• Minimum of 4 years of video editing experience, including at least 2 years specifically focused on paid social ads for DTC or eCommerce brands.

• Demonstrated experience in creating AI-powered advertisements and creative; portfolio must showcase AI-generated ads created, including tools used and individual roles.

• A substantial number of paid social ads produced throughout your career, ideally in the hundreds or thousands, with measurable outcomes such as ROAS, CPA, or scaled spending.

• Proficient written and spoken English skills.

• Familiarity with AI video tools as part of your daily operations, including Veo, Kling, Runway, Higgsfield, HeyGen, Arcads, and ElevenLabs.

• Advanced skills in Premiere Pro and/or CapCut.

• Strong understanding of hooks, pacing, retention, offers, and CTAs, along with the capability to write direct-response scripts.

• Working knowledge of metrics such as Hook Rate, Hold Rate, CTR, CPA, and ROAS, and the impact of editing decisions on these metrics.

• Ability to work efficiently and stay organized to deliver a high volume of ads weekly without compromising quality.

• Experience in dynamic, feedback-driven creative teams within a high-growth brand or performance agency.

• Familiarity with After Effects, DaVinci Resolve, or motion graphics is advantageous.

• Experience with pet or health and wellness brands is a significant plus.

• Portfolio should focus on performance advertising rather than solely on general editing, YouTube, cinematic, corporate, or wedding projects.

🏝️ Benefits

• 28 days of annual leave, not including public holidays.

• Company Bonus.

• Private Medical Insurance.

• Visa sponsorship.