Temp Lifecycle Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Lead the strategy and implementation of essential Lifecycle marketing initiatives, including the monthly newsletter, while collaborating with the Lifecycle team on significant marketing and product launches using Braze.

• Create, implement, and evaluate A/B and multivariate tests in Braze, providing clear reports and actionable insights to internal stakeholders.

• Work collaboratively across Analytics, Product, and Engineering teams to identify and address specific needs related to Lifecycle campaigns and initiatives.

• Collaborate with the B2B Marketing Ops team to facilitate client launches and migrations, ensuring smooth execution for B2B audiences.

• Assist with ad-hoc campaign development and reporting requests across the wider team.

⛳️ Requirements

• Over 3 years of experience in marketing or CRM operations, preferably concentrating on executing campaigns across email, push notifications, in-app modals, and SMS.

• Familiarity with Braze and comprehensive execution of a diverse range of campaigns.

• Profound understanding of multi-channel best practices, deliverability, and data protection regulations.

• Capacity to manage projects independently from inception to completion.

• Excellent project management skills, including the ability to handle multiple projects, priorities, and resources effectively.

• Strong collaborative skills and the ability to translate feedback into actionable next steps while constructively challenging subject matter.

• A data-driven mindset with the ability to report on marketing campaigns clearly and accurately.

• Experience with Liquid Logic is highly preferred.

• Familiarity with Amplitude or Tableau is an advantage.

• Intermediate knowledge of HTML and CSS as it pertains to email is a plus.

🏝️ Benefits

• Competitive salary and benefits that support your overall well-being.

• A meaningful mission—with visible and impactful outcomes.

• A culture that is collaborative, inclusive, and aligned with our core values.

• An opportunity to influence the future of mental health care.

• Flexible remote work arrangement.

• Anticipated work schedule of 40 hours per week.