Social Media Manager

This is a fully remote position, open to applicants in Mexico.

📋 Description

• Create authentic, voice-aligned LinkedIn content for C-Suite executives to enhance each leader’s personal brand and industry authority.

• Generate and publish long-form content for the official Company LinkedIn page, fostering brand awareness and audience engagement in a B2B setting.

• Establish and oversee a consistent content calendar that aligns with company objectives and go-to-market strategies.

• Collaborate with department leaders throughout the organization to pinpoint relevant topics, internal expertise, and timely subject matter to enrich the content pipeline.

• Track LinkedIn performance metrics and utilize insights to continually refine content strategy and posting frequency.

• Maintain consistency in brand voice across all LinkedIn content, whether executive or company-level.

• Keep up-to-date with LinkedIn best practices, algorithm updates, and trends in B2B content.

• Perform additional duties as assigned.

⛳️ Requirements

• Bachelor’s Degree in Marketing, Communications, Journalism, or a related field is preferred.

• A minimum of 1 year of experience in B2B content marketing or social media management, particularly with LinkedIn.

• Proven ghostwriting skills; adept at capturing and modifying tone and voice for various personalities.

• Excellent written communication abilities — capable of translating complex concepts into clear, engaging content.

• Self-motivated individual with strong organizational skills and the capacity to manage multiple content threads independently.

• Familiarity with LinkedIn’s content formats, best practices, and engagement strategies.

• Basic knowledge of content analytics and performance tracking.

• Experience in writing for SaaS, technology, or startup environments is advantageous.

• Proficiency in Google Docs, Sheets, or comparable productivity tools.

🏝️ Benefits

• Remote Work: Enjoy the flexibility to work from anywhere—our team is global, and we prioritize work-life balance.

• Growth Opportunities: As an essential member of the team, you’ll have the opportunity to shape your role and expand with us.

• Innovative Culture: Join a team dedicated to using data to tackle challenges and drive success in a rapidly changing market.

• *As part of our recruitment process, all candidates will be kindly asked to agree to Lago’s Confidentiality and Non-Circumvention Agreement. This ensures a respectful and professional experience for everyone involved.*