Social Media Engagement Strategist

This is a fully remote position, open to applicants in United States, +1 more country.

📋 Description

• Take ownership of the social content process, from ideation to publication.

• Design audience-centered content strategies and develop creative briefs.

• Collaborate with internal teams, external partners, and community advocates to discover and shape compelling stories.

• Produce content that ignites discussions, promotes sharing, and fosters community engagement.

• Interact across comments, direct messages, and owned community platforms.

• Utilize social listening and audience research to gain insights into audience preferences.

• Develop strategies aimed at converting new audiences into dedicated followers.

• Identify engagement possibilities with creators, organizations, and relevant communities.

• Assess audience growth, experiment with new ideas, and enhance follower acquisition efforts.

• Organize and carry out monthly and quarterly campaigns.

• Leverage AI to expedite research, planning, and execution processes.

• Keep abreast of digital trends and industry best practices.

• Summarize shifts in sentiment to guide content and engagement strategies.

• Evaluate campaign performance, key performance indicators (KPIs), and value delivered, while highlighting actionable insights.

• Address negative feedback and public disputes with empathy and professionalism.

• Develop and oversee community spaces, such as Facebook Groups.

• Report directly to the Social Media Manager.

⛳️ Requirements

• Bachelor’s degree in Marketing, Communications, or a related discipline (preferred).

• 3–5 years of experience in creating high-impact social media content and managing online communities.

• A portfolio showcasing your finest work (please include password).

• Proficiency in Sprout Social, Facebook, Instagram, LinkedIn, and YouTube.

• Excellent writing and editing capabilities, including the ability to craft engaging and authentic social media comments and content captions.

• Familiarity with social media analytics and reporting tools.

• Experience with project management software, such as Asana, Notion, Airtable, or JIRA.

• Sales experience (preferred).

🏝️ Benefits

• Competitive salary.

• Comprehensive benefits package.

• Flexible paid time off (PTO).

• Exciting perks.

• Virtual team environment.

• Opportunity to collaborate with purpose-driven, award-winning professionals.