Shopper Marketing Coordinator – Contract Role

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee the creation and production of in-store POS materials, including displays, shelf talkers, signage, and coupon pads.

• Collaborate with sales teams to guarantee impeccable in-store execution at prominent retail accounts, ensuring comprehensive tracking and reporting.

• Implement retailer digital campaigns across various platforms such as Walmart Connect, Roundel, Kroger Precision Marketing, and Instacart, supporting strategy, trafficking, and performance analysis.

• Manage and enhance retailer.com content, including product pages, images, A+ content, and ratings & reviews to optimize digital shelf visibility.

• Create and distribute sell-in presentations, one-pagers, and comprehensive campaign calendars to keep internal sales teams and broker partners informed and prepared.

• Compile and present campaign performance summaries and key insights to internal stakeholders and external partners in clear, actionable formats.

• Assist in brand campaign planning by coordinating timelines, consolidating inputs, and ensuring cross-functional alignment with the broader marketing team.

⛳️ Requirements

• A Bachelor's degree in Marketing, Business, Communications, or a related discipline.

• A minimum of 2 years of experience in shopper marketing, brand marketing, or a comparable field, preferably in CPG or food & beverage.

• Strong project management and organizational abilities with the capacity to handle multiple priorities at once.

• Excellent written and verbal communication skills, including advanced proficiency in deck creation.

• Proficiency in Microsoft Office Suite, particularly PowerPoint and Excel.

• Basic understanding of AI tools such as Claude and ChatGPT.

• Proactive, self-motivated individual with a bias for action.

• Experience with digital retail media, sponsored search, or e-commerce content management.

• Familiarity with project management tools like Asana, Monday.com, or similar platforms.

• Knowledge of data platforms such as IRI/Nielsen/SPINS.

• Strong familiarity with AI systems for tasks like deck creation and calendar management.

🏝️ Benefits

• Vacation & Holidays: We provide three weeks of paid vacation each calendar year, along with 12 paid holidays annually.

• Health insurance: You have the option to enroll in top-tier medical, dental, and vision insurance.

• Sparks Benefits include allowances and resources for Nutrition, Fitness, and Education!

• Free product: To ensure you can confidently share how exceptional Kettle & Fire products are, team members receive free products for personal use.