SEO Specialist, Thailand

This is a fully remote position, open to applicants in Thailand.

📋 Description

• Develop high-quality backlinks for key landing pages in Thailand while seeking opportunities for brand mentions.

• Report directly to the Thailand SEO Country Lead and the Global Outreach Lead.

• Implement local strategies while also contributing to global coordination efforts.

• Identify opportunities, suggest optimizations, participate in strategy discussions, and address challenges creatively.

• Achieve measurable authority growth that enhances Canva's rankings and search visibility.

• Collaborate with your Country SEO Lead and Global Outreach Lead to pinpoint priority landing pages and establish backlink goals.

• Research and compile prospect lists utilizing Canva's established frameworks.

• Craft personalized, culturally relevant outreach emails that engage publishers and editors in Thailand.

• Oversee the complete outreach workflow.

• Ensure all backlinks adhere to Canva's stringent white-hat quality standards.

• Monitor link placements for compliance, indexation, and longevity.

• Identify primary platforms where our brand can receive advantageous recognition.

⛳️ Requirements

• Native Thai speaker with proficiency in business-level English.

• Strong knowledge of Thailand's digital publishing landscape, content creator ecosystem, and outreach practices.

• Capability to recognize locally relevant opportunities that might be overlooked by non-locals.

• 1-2 years of experience in link building, digital PR, content marketing, or similar outreach-focused positions.

• Basic understanding of search engine operations and the characteristics of a high-quality backlink.

• Familiarity with SEO tools (such as Ahrefs, Google Search Console, Screaming Frog) or a willingness to learn quickly.

• Comfortable utilizing AI tools for drafting, research, and analysis.

• Basic understanding of how Large Language Models (LLMs) function.

• Exceptional attention to detail—capable of meticulously following detailed written instructions and quality standards.

• Organized and methodical in tracking outreach activities, managing contacts, and reporting on progress.

• Proactive in proposing optimizations, identifying opportunities, and creatively solving problems without waiting for instructions.

• Flourishes in a highly collaborative environment—both within the global SEO team and across various country functions (marketing, community, PR).

🏝️ Benefits

• Flexible, remote-friendly work arrangements.