SEO Specialist

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Set the SEO baseline utilizing tools like Google Search Console and SEMrush for diagnostics and identifying opportunities.

• Propel technical SEO initiatives, encompassing audits, indexing, schema markup, and performance enhancement (page speed).

• Direct content SEO activities by executing keyword research, performing on-page optimizations, and developing strategic briefs for the content team.

• Investigate and apply GEO (Generative Engine Optimization) strategies to enhance presence in AI-driven search results.

• Create and manage the link building strategy in collaboration with the PR team to maximize synergies.

• Track and assess organic performance, monitoring acquisition and conversion (registrations) metrics using Grafana and GA4.

• Generate recurring reports and insights, linking SEO performance to business outcomes.

⛳️ Requirements

• Extensive experience in SEO, demonstrating expertise in both technical and content SEO.

• Proficient with tools such as SEMrush, Google Search Console, and Google Analytics 4.

• Strong analytical skills to transform data into actionable insights.

• Ability to independently structure and prioritize initiatives without constant guidance.

• Effective communication skills and capability to collaborate with cross-functional teams.

🏝️ Benefits

• 100% remote