SEO Expert

This is a fully remote position, open to applicants in South Africa.

📋 Description

• Develop and manage SEO strategies based on data that align with each client's e-commerce business objectives.

• Oversee various SEO client accounts, taking full charge of the strategy, execution, and results.

• Perform keyword research, competitive analysis, technical audits, and content planning to foster long-term organic growth.

• Execute on-page, technical, and off-page SEO enhancements across client websites.

• Improve product pages, category structures, internal linking, and site architecture for extensive e-commerce catalogs.

• Work closely with developers, designers, and marketers to ensure accurate implementation of SEO recommendations.

• Adjust SEO strategies to adapt to the changing search landscape, including LLM-powered search, AEO, and GEO optimizations.

• Proactively identify SEO risks, technical challenges, and growth prospects before they affect performance.

• Track performance using analytics and SEO tools, refining strategies based on insights and results.

• Create clear, actionable reports and recommendations for clients and internal stakeholders.

• Convert complex SEO data and findings into actionable insights that clients can easily comprehend and utilize.

• Maintain organized documentation of SEO activities, decisions, and progress across all accounts.

• Keep abreast of SEO trends, algorithm updates, and emerging best practices in search and e-commerce.

⛳️ Requirements

• Proven experience in implementing SEO strategies for e-commerce websites, with roughly 4 to 5 years of practical SEO work aimed at boosting organic growth for online stores.

• A demonstrated history of developing, executing, and refining SEO strategies that yield significant improvements in organic traffic, rankings, and revenue.

• Experience in delivering SEO services in a client-facing role, preferably with clients from the United States, understanding their expectations, communication styles, and performance standards.

• Previous agency or freelance experience managing multiple SEO clients concurrently, with the ability to prioritize tasks while maintaining quality across accounts.

• Strong technical SEO knowledge, encompassing a thorough understanding of site architecture, crawlability, indexation, Core Web Vitals, structured data, and common technical issues facing e-commerce sites.

• Practical experience with major e-commerce platforms like Shopify, WooCommerce, Magento, BigCommerce, or other similar systems, along with an understanding of platform-specific SEO factors.

• Familiarity with modern search environments, including knowledge of AI-powered search, LLM-driven discovery, Answer Engine Optimization, and Generative Engine Optimization.

• High proficiency in SEO and analytics tools such as Ahrefs, SEMrush, Screaming Frog, Google Analytics, and Google Search Console, with the ability to effectively utilize these tools to identify issues and opportunities.

• Strong analytical capabilities to translate complex datasets, audits, and reports into clear, actionable insights and recommendations for both internal teams and clients.

• Strategic mindset with the ability to foresee algorithm changes, industry trends, and shifts in search behavior rather than simply reacting to them.

• Excellent problem-solving and decision-making skills, capable of working independently, owning challenges, and progressing work without constant oversight.

• Strong project management abilities, able to handle multiple client accounts, initiatives, and deadlines simultaneously while ensuring structure and attention to detail.

• Exceptional verbal and written communication skills in English, with the confidence to present strategies, results, and recommendations to clients in a clear and professional manner.

• Proactive, communicative, and dependable work style, with a strong sense of ownership, transparency, and accountability for assigned client accounts.

• Comfortable working independently in a remote or distributed team environment, while effectively collaborating with colleagues when necessary.

• Willingness to accept feedback and pursue continuous improvement, with an openness to adapt and refine strategies over time.

• Must be available and responsive during standard office hours in Slovenia and able to consistently work full-time.

• A stable internet connection and a reliable laptop or PC suitable for professional SEO tasks are required.

🏝️ Benefits

• Opportunity to work in a dynamic and growing environment.

• Flexible working arrangements, including remote work options.

• Access to continuous learning and professional development opportunities.

• Collaborative team culture with a focus on innovation and creativity.