SEO / AEO Specialist – Mid-Level

This is a fully remote position, open to applicants in Colombia.

📋 Description

• Execute thorough technical SEO audits, including crawl analysis (Screaming Frog), indexation health, site architecture, and redirect mapping.

• Identify and offer remediation strategies for Core Web Vitals issues (LCP, INP, CLS) and enhance overall page speed performance.

• Detect and address crawl budget inefficiencies, duplicate content problems, canonical conflicts, and errors in hreflang implementation.

• Assess internal linking structure and site architecture, providing actionable suggestions to enhance crawl paths and distribute page-level authority effectively.

• Collaborate with client development and engineering teams to ensure accurate implementation of SEO recommendations.

• Create, validate, and apply structured data/schema markup from the ground up across various schema types such as FAQ, HowTo, Organization, BreadcrumbList, Article, Product, and SoftwareApplication.

• Formulate AEO strategies to boost client visibility in AI-driven search environments, including Google AI Overviews, ChatGPT, Perplexity, and other LLM-driven discovery platforms.

• Monitor and evaluate AEO performance utilizing tools like Gumshoe.ai, Profound.com, GrowthX, or similar solutions.

• Remain updated on the latest structured data standards, entity-based SEO, and best practices for knowledge graph optimization.

• Construct comprehensive keyword strategies that align with client business objectives, sales funnel stages, and buyer journey frameworks.

• Conduct competitive SERP analyses and content gap evaluations to pinpoint high-priority content and optimization prospects.

• Develop keyword cluster architectures (pillar-and-spoke) and offer editorial guidance to content teams.

• Suggest enhancements for meta title and description content based on keyword research, search intent analysis, and CTR data from Google Search Console.

• Categorize target keywords by search intent (informational, navigational, commercial, transactional) and associate them with suitable content assets.

• Independently lead client kickoff sessions, monthly strategy reviews, and quarterly business assessments.

• Generate clear, executive-quality SEO audit reports and 90-day roadmaps tailored for non-technical stakeholders.

• Advise clients on SEO prioritization and investment strategies, transforming intricate technical insights into narratives that highlight business impact.

• Oversee multiple concurrent deliverables across various client accounts, ensuring deadlines are met and quality standards are upheld.

• Track and report on organic channel KPIs, including keyword rankings, organic traffic, click-through rates, and conversion attribution.

• Utilize advanced features of Google Search Console (coverage reports, performance queries, Core Web Vitals monitoring) to extract actionable insights.

• Link SEO activities to revenue and pipeline results using Google Analytics 4 and available client CRM data.

⛳️ Requirements

• Over 7 years of SEO experience, with proven expertise in technical SEO — extending beyond on-page content optimization.

• Established experience working with mid-market or enterprise B2B software/SaaS clients, ideally in an agency setting.

• Expert-level proficiency in SEMrush, Ahrefs, and Screaming Frog — capable of leveraging advanced features beyond basic reporting.

• Advanced knowledge of Google Search Console and Google Analytics 4.

• Ability to independently and accurately write and implement structured data markup (JSON-LD).

• In-depth understanding of Core Web Vitals, page speed optimization, and best practices in site architecture.

• Experience in keyword research, search intent mapping, and content strategy for technical and complex product categories.

• Confident and polished communicator able to lead client meetings and present recommendations to director/VP-level stakeholders.

• Strong written communication skills — capable of producing audit reports, roadmaps, and strategy documents with minimal oversight.

• Familiarity with at least one AEO/AI search visibility monitoring platform.

🏝️ Benefits

• This position is entirely remote.

• We provide health insurance for contractors.

• Holiday Extra Pay is included.

• Work hours typically align with standard US business hours, with potential flexibility based on client needs.

• We prioritize the mental well-being of our team members and provide mental health days to support them.

• In addition to the base salary, performance-based incentives are available.

• An annual review and appraisal process is in place.

• Numerous opportunities for professional development and advancement within the company exist.