Senior Social Media Strategist

This is a fully remote position, open to applicants in Washington.

📋 Description

• Develop channel-specific playbooks, policies, and content strategies that align our social media efforts with CodeAI's marketing objectives and mission.

• Manage "always on" cross-channel content calendars, integrating both original and curated content tailored to each platform and its audience.

• Stay up-to-date and effective by monitoring emerging trends, platform updates, and changes in audience behavior, incorporating relevant insights into our ongoing strategy.

• Lead and work collaboratively with an agency to enhance strategic thinking and ensure robust execution.

• Cultivate CodeAI's online community through genuine conversations, timely responses, and proactive engagement—initiating discussions, addressing comments, escalating issues, and maintaining a positive atmosphere.

• Elevate executive presence and thought leadership at conferences, keynotes, and high-profile events through strategic social media coverage.

• Design and implement promotional strategies for livestreams, webinars, workshops, and other live events—from pre-event excitement to live coverage and post-event summaries.

• Identify, establish, and nurture relationships with influencers, partners, organizations, and community groups to broaden our reach and engagement.

• Collaborate with designers, copywriters, and other in-house creatives to produce compelling multimedia content.

• Work alongside advertising and PR teams to provide insights on social advertising, influencer relations, and other opportunities to enhance our outreach.

• Collaborate with the Marketing Analytics team to convert platform analytics into actionable insights.

⛳️ Requirements

• Over 8 years of experience leading substantial online communities, with a portfolio showcasing channels you've developed and the engagement metrics to support it.

• A proven ability to create and manage cross-channel content calendars that effectively balance original and curated content for diverse audiences.

• Proficient in social media platforms and the management and analytics tools that support them.

• A genuine and up-to-date interest in AI and computer science, with the ability to create credible content for both educators and technical audiences without overstating the technology's capabilities.

• Excellent written and verbal communication skills, along with strong presentation abilities—you can effectively convey a message to both executive audiences and comment threads.

• A history of successful collaboration across internal teams and with external partners and agencies.

• [Bonus] Experience in managing influencer relationships, social advertising, or live events.

• Must be a U.S. Citizen or Permanent Resident.

• Must be able to work within the continental United States.

• Must pass a pre-employment background check.

• Willingness to travel at least twice a year for team events.

🏝️ Benefits

• Technology subsidy aligned with our Bring Your Own Device policy.

• Flexible, engaging, and remote work environment.

• Paid time off: 5 weeks total, comprising 3 weeks of vacation annually, in addition to a 2-week winter office closure (including Christmas and New Year's), plus sick leave.

• Full coverage of medical, dental, and vision premiums for full-time positions and their dependents.

• Option to participate in a 403b retirement plan.

• Annual professional development stipend.

• The opportunity to contribute to improved student learning experiences and transform the landscape of computer science.