Senior Product Manager – Template Library, Brand Board, Countdown Timer

This is a fully remote position, open to applicants in India.

📋 Description

• Take ownership of the overarching vision and roadmap for:

• Template Library (a multi-product, marketplace-ready, AI-enhanced creation engine)

• Brand Board (the centralized business identity that integrates into every HighLevel product)

• Countdown Timer (a multi-surface, dynamically synced, conversion-focused engagement tool)

• Convert company strategy into tangible, measurable product results

• Thoroughly map and understand the ecosystem, including agency owners, designers/marketers, subaccount users, end customers, template creators (monetizing agencies), and enterprise stakeholders working to standardize brand at scale.

• Manage the comprehensive vision for a multi-product template catalog that spans over 12 HighLevel surfaces

• Develop and uphold HighLevel's single source of truth for business identity

• Foster alignment and narrative: effectively communicate trade-offs, decisions, and progress to stakeholders and leadership.

⛳️ Requirements

• Over 8 years of experience in Product Management

• Background in one or more of the following areas:

• Template, design, or creation products (like Canva, Figma, Webflow, or email/landing-page builders)

• Brand systems, design systems, or digital asset management (DAM) products

• Marketplace or creator-monetization platforms (template marketplaces, app stores, plugin ecosystems)

• Conversion and marketing tools (timers, popups, personalization, A/B testing, urgency widgets)

• Cross-product platform surfaces that integrate across multiple product areas

• Strong sensibility in design and creation products—able to express opinions on editor UX, customization flows, and the elements that make a creation product feel exceptional

• High analytical and technical fluency:

• Comfortable collaborating with Engineering, Data, and AI on data flows, generative pipelines, and integration patterns

• Capable of defining robust metrics for adoption, monetization, and conversion enhancement

• Able to reason about APIs, embeds, multi-product integration, and scalable configuration frameworks

• Proven ability to influence business metrics (adoption, retention, expansion, monetization, conversion)

• Bonus: experience in delivering AI-powered creation features, marketplace mechanics, or transitioning established third-party tools to native capabilities

• Demonstrated capability to lead without direct authority, influence cross-functional teams, and ensure alignment across Product, Engineering, Design, Data, AI, and GTM

• Exceptional written and verbal communication skills; able to create clear narratives for both executives and individual contributors.

🏝️ Benefits

• We prioritize our team so that they can effectively support our users

• Ownership mentality - It’s never someone else's responsibility

• We are passionately committed to delivering value for our users

• We operate swiftly using lean principles (Agile framework), taking weeks to go to market rather than quarters

• Innovative ideas are always tested, and we build based on feedback

• We believe in constant and iterative improvement.

• Continuous Learning Growth graph - You will acquire knowledge on scaling a B2B SaaS Startup and creating relevant, impactful products for customers

• We are proactive doers and go-getters striving for team adoption.