Senior Product Manager – Member Experience

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership of the member experience product backlog and aid in the development of the roadmap: prioritize, define scope, launch, and evaluate enhancements to the core product (home screen, logging, goal setting, content, interactions with the care team).

• Lead A/B testing and fast-paced experimentation to enhance engagement, activation, and retention metrics.

• Oversee bug triage and ensure the quality of the member experience; guarantee a reliable and high-performing product.

• Collaborate with engineering and design to maintain product momentum, resolve delivery obstacles, and manage technical trade-offs.

• Convert client requests and stakeholder feedback into well-defined product work while maintaining the quality of the member experience.

• Own and track member experience metrics, including engagement, retention, churn, activation rate, and NPS.

• Create, manage, and report on dashboards in Looker and PostHog; set up a regular data review schedule and ensure insights are shared.

• Examine user behavior to pinpoint friction points, drop-off trends, and areas for enhancement.

• Design and analyze experiments; present data-driven recommendations to product and leadership discussions.

• Collaborate closely with design teams to develop and refine UX enhancements, ensuring member-first thinking in all product decisions.

• Work with clinical teams to confirm that product modifications support care delivery, medication management, and coaching workflows.

• Team up with other PMs to facilitate a smooth transition from enrollment to the core experience.

• Coordinate efforts with marketing to enhance re-engagement and lifecycle messaging.

• Communicate updates and insights clearly and consistently with cross-functional partners throughout the organization.

• Contribute to the Vida 2.0 vision by highlighting insights from current product performance, member feedback, and competitive analysis.

• Assist in establishing user research infrastructure: recruit participants, support moderated testing, and synthesize findings.

• Aid in concept validation and prototype testing for next-generation member experiences.

• Additional responsibilities as required.

⛳️ Requirements

• A Bachelor’s degree is required.

• A minimum of 5 years of product management experience, including at least 3 years in delivering consumer or patient-facing digital products.

• A proven history of enhancing engagement, retention, or activation metrics in a mobile or web product.

• Strong analytical skills: proficient with SQL, product analytics tools (Looker, PostHog, Amplitude, or similar), and A/B testing methodologies.

• Experience managing the complete product lifecycle: discovery, scoping, shipping, measuring, and iterating.

• Excellent communication skills across functions: capable of collaborating effectively with engineering, design, clinical, and business stakeholders.

• Comfortable working in a fast-paced, ambiguous environment with changing priorities.

• A clear and concise writer who can simplify complexity into actionable product documents.

• Experience in healthcare or digital health: chronic care, telehealth, behavior change programs, GLP-1 management, or similar fields.

• Knowledge of personalization, recommendation systems, or AI/ML-enhanced product features.

• Familiarity with behavioral design frameworks (BJ Fogg, COM-B, habit formation, nudge theory).

• Experience with React Native or mobile app development processes.

• Background in B2B2C products where a balance between end-user experience and enterprise client needs was necessary.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• Generous paid time off and flexible work arrangements.

• Opportunities for professional development and career growth.

• Inclusive and supportive company culture.