Senior Paid Social Manager

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Drive profitable expansion for DTC brands by executing, optimizing, and analyzing paid social campaigns on Meta and TikTok.

• Assume responsibility for strategy and performance management across a portfolio of DTC e-commerce brands, ensuring that activities align with client goals, commercial objectives, and growth strategies.

• Spearhead account planning by pinpointing opportunities for enhancing customer acquisition, increasing efficiency, and scaling profitable growth.

• Create and manage testing roadmaps that encompass audiences, creative, offers, landing pages, and campaign structures, ensuring that accounts consistently evolve and improve.

• Evaluate performance across Meta, TikTok, Triple Whale, Shopify, and reporting platforms to uncover trends, opportunities, and areas needing attention.

• Track key growth metrics such as ROAS, CAC, MER, NC-ROAS, and customer acquisition efficiency, ensuring accounts remain on course to meet performance targets.

• Quickly identify underperforming areas and formulate recovery plans that address performance challenges while preserving client confidence.

• Collaborate closely with Creative Strategists to ensure that creative outputs align with account objectives and are informed by performance data.

• Serve as the primary strategic contact for assigned clients on a day-to-day basis, fostering strong relationships built on trust, reliability, and consistent performance.

• Assist in the development of Paid Social Managers through mentoring, coaching, and knowledge sharing, contributing to enhanced team standards.

⛳️ Requirements

• A minimum of 3 years of paid social experience in an agency or DTC e-commerce setting, with a proven history of scaling brands through advertising on Meta and TikTok.

• In-depth understanding of paid social strategy, customer acquisition, creative testing methodologies, and comprehensive growth planning.

• Strong commercial insight with the ability to link marketing performance to broader business objectives and growth outcomes.

• Demonstrated experience in developing account strategies that enhance customer acquisition efficiency, boost revenue, and promote sustainable growth.

• Advanced analytical skills, with proficiency in using Triple Whale, Shopify, GA4, Meta, and TikTok reporting environments to uncover opportunities and resolve performance issues.

• Exceptional client-facing communication skills, capable of leading strategy discussions, performance reviews, and planning sessions with confidence.

• Experience in mentoring, coaching, or aiding the development of junior team members, thereby elevating overall team performance.

• Strong project management and organizational abilities, adept at balancing strategic planning with day-to-day execution.

• Proactive, commercially focused, and comfortable taking charge of performance outcomes.

• Enthusiastic about growth marketing, innovation, and assisting both clients and colleagues in achieving success.

🏝️ Benefits

• Become part of a rapidly growing and ambitious company that fosters a collaborative, people-first culture.

• Enjoy a hybrid-first working model, allowing for remote work with optional access to our London office for collaboration and team engagement.

• Benefit from 27 days of annual leave, in addition to Bank Holidays and your birthday off each year.

• Work abroad for up to 30 days annually (T&Cs apply), providing you with added flexibility and balance.

• Participate in a company pension scheme aimed at supporting your long-term future.

• Gain access to private health insurance after 6 months, prioritizing your wellbeing.

• Receive life insurance coverage along with Smart Health wellbeing support services.

• Benefit from a healthcare cash plan that covers dental, optical, and physiotherapy services.

• Follow a clear and structured progression plan designed to aid your professional growth and career development.

• Participate in annual salary reviews connected to performance and contributions.

• Enjoy monthly incentives and a Kudos reward scheme that acknowledges and celebrates outstanding work.

• Be rewarded through a Christmas performance bonus scheme.

• Access continuous training and personal development opportunities to further enhance your skills and expertise.

• Join a supportive and collaborative team environment focused on growth, learning, and achievement.