Senior Media Buyer – Lead Generation

This is a fully remote position, open to applicants in Philippines.

📋 Description

• We are looking for a seasoned Senior Media Buyer to become part of an Australian marketing agency that manages 15-20 lead generation clients, primarily in the property and related service sectors.

• This position emphasizes the management of daily Meta ads operations across the entire client portfolio: launching campaigns, scaling successful ads, discontinuing underperformers, optimizing for CPL, and providing weekly performance reports to clients.

• You will collaborate with a content and video team responsible for copy, scripts, and editing, while you spearhead media buying execution, creative strategy, and the production of static ads in Canva.

• The agency supplies briefs, dashboards, and complete account access; you contribute technical expertise, diagnostic reasoning, and creative intuition to transform ad spend into qualified leads at the target CPL.

• By the conclusion of week three, you will manage the full range of 15-20 accounts independently. By the second month, you will consistently meet CPL targets and generate reports that clients find genuinely valuable.

• This position is ideal for media buyers who strategically consider where to invest their time, take genuine ownership of account performance, and seek the stability of a full-time role with a clear trajectory toward leading the media department as the agency grows.

⛳️ Requirements

• Exceptional spoken and written English with strong, proactive communication abilities.

• 3-5 years of hands-on experience managing Meta ads for lead generation businesses (not solely e-commerce).

• Expert-level proficiency in Meta Ads Manager, encompassing pixel setup, conversions API, attribution, custom audiences, and lookalikes.

• Experience in property or service-based lead generation is highly preferred.

• Demonstrated success in achieving and maintaining CPL targets across various accounts.

• Strong diagnostic reasoning skills: the ability to discern why one campaign succeeds while another fails, and prioritize high-impact tasks each day.

• Confidence in producing static ads using Canva and briefing creative concepts to the content team.

• Understanding of how creative elements relate to landing pages and overall funnel performance.

• Comfortable creating weekly Loom walkthroughs that narrate the story of an account, rather than merely reciting numbers.

• Capability to manage account documentation, dashboards, and reporting workflows independently.

• Availability for full-time hours Monday to Friday, including some overlap with Melbourne business hours.

• Responsiveness on Slack during working hours and active involvement in daily stand-ups and Friday team debriefs.

• A fast and reliable internet connection; your own laptop or desktop suitable for the role; a quiet workspace; a good quality microphone or headset.

🏝️ Benefits

• $2,000-$3,000 AUD per month, depending on experience and demonstrated quality of output.

• Compensation reviewed after 90 days based on CPL performance, quality of reporting, account ownership, and client feedback.

• Top-tier compensation ($3,000) reserved for senior operators who consistently meet CPL targets across the entire portfolio with minimal oversight and outstanding client communication.

• Direct involvement with a well-established Australian marketing agency that has a stable and expanding client base.

• A craft-focused role that offers genuine ownership of accounts, rather than a mere button-pushing position.

• A clear career progression path to lead the media department as the agency expands.

• Stable full-time income with predictable working hours.

• Access to additional job opportunities through the Reef network.