Senior Marketing Specialist

This is a fully remote position, open to applicants in United States.

📋 Description

• Develops and implements marketing campaigns across various channels including email, social media, paid advertisements, content creation, public relations, and internal communications.

• Generates engaging content tailored for specific platforms.

• Monitors performance indicators and prepares reports for relevant stakeholders.

• Evaluates the effectiveness of marketing campaigns and refines strategies accordingly.

• Oversees relationships with marketing vendors.

• Manages financial aspects including budgets and invoicing for designated channels.

• Updates and maintains the PSI website as required.

• Organizes and supports PSI events in collaboration with the global marketing events team.

• Contributes to the overarching PSI marketing strategy.

• Guides and mentors junior members of the marketing team.

⛳️ Requirements

• Bachelor’s degree is required.

• Preference for candidates located on the East Coast.

• A minimum of 3-5 years of experience managing B2B social media campaigns, particularly on LinkedIn, with additional experience on Instagram, Facebook, TikTok, and/or WeChat being advantageous.

• Proven experience in organizing digital events, including coordination, content creation, and post-event follow-up.

• Background in event planning is an added advantage.

• Exceptional writing and editing skills, along with excellent verbal communication abilities.

• Ability to juggle multiple projects simultaneously while maintaining a keen eye for detail.

• Comfortable working in a dynamic and fast-paced setting.

• Familiarity with graphic design software such as Canva and Photoshop.

🏝️ Benefits

• All your information will be kept confidential according to EEO guidelines.