Senior GTM Analyst

This is a fully remote position, open to applicants in Germany.

📋 Description

• You will lead comprehensive analytical projects that hold significant business importance throughout our go-to-market funnel, taking ownership of the analytical direction from problem identification to recommendations and aiding in implementation.

• You will convert data into succinct strategic recommendations and business narratives for stakeholders in Marketing, Sales, RevOps, and CX, highlighting opportunities, risks, specific next steps, and actionable insights.

• You will design and execute advanced analyses regarding funnel performance, conversion rates, attribution, pipeline dynamics, and growth levers, increasingly leveraging AI for heavy lifting while maintaining responsibility for judgment and direction.

• You will establish and maintain a reliable data foundation using SQL and dbt, creating scalable models instead of one-off reports that are structured and documented sufficiently to be ready for both human and AI agent use.

• You will assist in developing a robust AI-ready semantic layer for GTM analytics by translating business logic into clear metric definitions, dependable dbt models, a semantic layer, documentation, and context that facilitate reliable analysis, self-service, and future AI applications.

• You will create innovative, proactive AI-powered solutions that integrate insights directly into team workflows, such as automatically coaching sales personnel based on their pipeline data and tailored prompts, eliminating the need to wait for dashboard access.

• You will elevate the entire GTM analytics function by enhancing colleagues' skills in utilizing AI for data, collaborating with our AI Engineer on agentic workflows, and raising the analytical standards across Marketing, Sales, and RevOps.

⛳️ Requirements

• Proven experience as a Data Analyst in a B2B SaaS setting, demonstrating deep GTM domain knowledge in funnel performance, conversion, attribution, and a solid understanding of the interplay between Marketing, Sales, and RevOps throughout the funnel.

• Strong proficiency in SQL and dbt, ensuring you maintain a trustworthy and well-structured data foundation.

• Focused on outcomes rather than just artifacts: you transition from analysis to recommendations to implementation, making informed decisions amidst ambiguity, while balancing speed with analytical thoroughness.

• You collaborate closely with stakeholders, pose insightful questions, and constructively challenge assumptions while remaining receptive to better arguments.

• You already apply AI or LLMs practically in your work: you decompose problems for AI, consider context and data readiness, and guide and validate AI outputs.

• What sets you apart:

• You take pleasure in developing new, proactive AI-powered solutions, rather than merely creating dashboards, and enjoy empowering others to work in this manner.

• Hands-on experience with agent frameworks, multi-agent orchestration, or context/prompt engineering; we will grow your skills in collaboration with our AI Engineer.

• Proficiency in German is advantageous, though the role can be conducted in English.

🏝️ Benefits

• Flexible working hours and location-independent mobile working, complemented by a Germany-wide rail pass (Deutschlandticket) subsidized at 29 euros.

• 30 days of vacation (including December 24 and 31) plus additional leave days (for weddings, relocations, or births).

• One day of volunteering for a social project that you are passionate about.

• Stay active with the Jobrad bike leasing program and fitness offerings from Hansefit or EGYM Wellpass.

• Access to comprehensive services provided by our mental health partner, Bloom.

• Additional company health insurance coverage from Allianz.

• Monthly professional shoulder and neck massages available at the Hanover office.

• An annual training budget of $800 for courses, books, or coaching opportunities.

• Regular feedback and development meetings to assist you in achieving your career objectives.

• A clear HERO career plan designed to facilitate your internal growth.

• Exciting summer and Christmas parties, in addition to regular team events.

• Annual co-workations with the HERO team within the EU.