Senior eCommerce, Customer Marketing Analyst

This is a fully remote position, open to applicants in Illinois, +2 more states.

📋 Description

• Lead the analysis of eCommerce performance, shopper marketing campaigns, customer marketing initiatives, and investment effectiveness to pinpoint optimization opportunities and provide growth-oriented recommendations.

• Develop, maintain, and enhance regular scorecards to monitor progress against eCommerce KPIs, campaign performance, investment analytics, and Perfect Screen execution for Target and ADUSA.

• Combine customer, consumer, and internal data into compelling selling narratives with clear “so what / now what” recommendations for both internal and external stakeholders.

• Oversee campaign and program documentation, covering planned tactics, budgets, in-market assets, performance outcomes, and key insights; coordinate routines to disseminate learnings and drive actions.

• Collaborate with internal cross-functional teams, agencies, vendors, retailers, and Retail Media Networks to facilitate execution, performance management, and ongoing improvement.

• Assist in the creation of a comprehensive digital strategy by identifying performance trends, uncovering insights, and contributing thought leadership that informs customer and business recommendations.

• Manage and resolve invoicing and bill-payment processes across centralized bill pay teams, vendors, retailers, agencies, and Retail Media Networks; ensure accountability for timely and accurate payments.

• Tailor national brand creative and marketing strategies to meet specific customer needs in collaboration with internal teams and agency partners.

• Support Senior Managers in business planning and daily execution, including budget tracking, customer-facing presentations, media and brand meeting preparations, and other necessary business support.

⛳️ Requirements

• Experience in CPG, retail, eCommerce, syndicated data (Nielsen & IRI), customer marketing, and/or retail media is advantageous.

• Strong analytical skills with proficiency in Excel/Sheets and other reporting or dashboard tools to generate clear business insights and recommendations.

• Demonstrated capability to work independently, manage multiple priorities, and deliver high-quality results across internal and external stakeholders.

• Excellent verbal, written, visual, and presentation communication skills; able to simplify complex data into an understandable narrative.

• Proven track record of leading regular business processes, reporting routines, or campaign analyses with a strong sense of ownership and follow-through.

• Comfortable representing the eCommerce and customer marketing team internally across Sales, Category Leadership, Finance, Marketing, agencies, and customer-facing partners.

• High ownership mindset with meticulous attention to detail and follow-through; organized, proactive, and solution-oriented.

• Balances accuracy with speed, identifies risks early, and maintains alignment among stakeholders.

🏝️ Benefits

• Coverage for employees (and their eligible dependents) through affordable access to healthcare.

• Protection and savings for the future with plans tailored to meet you and your family’s needs.

• Paid Time Off.

• Company Holidays.

• Leave of Absence.

• Flexible Work Arrangements.

• Recognition.

• Training.

• 401k.

• Life Insurance.

• Accidental Death & Dismemberment.

• Disability.