Senior Director, Agent Workforce Cloud

📋 Description

• Accountable for the strategic positioning of solutions and the development of marketing content aligned with Calix Agent Workforce Cloud.

• Lead and coordinate the Product Marketing team, collaborating within a matrix organization that supports multiple go-to-market (GTM) teams in delivering market-specific strategic offerings.

• Oversee the positioning of solutions and the creation of content to stimulate growth of Agent Workforce Cloud in MSP/MDU markets and among major service providers with multi-vendor networks across North America and emerging global markets.

• Responsible for the marketing of new product introductions (NPI) and releases, establishing strategic communications and enablement efforts related to the launch of new products, features, or updates to existing offerings.

• Collaborate closely with key stakeholders from Sales, Success, Commercial Strategy, and Product teams.

• Engage customers through one-on-one meetings, speaking engagements, and executive briefings.

• Work alongside Calix executives to develop compelling narratives and presentations that align with strategic objectives.

• Partner with Product and Commercial Strategy teams to consolidate customer, market, and competitive feedback into structured insights for the Calix product lifecycle.

• Collaborate with Field Marketing and GTM teams to synchronize solution strategies with marketing campaigns, sales enablement, events, communication channels, and customer feedback initiatives.

• Work with content strategists to produce engaging marketing materials, including webpages, solution briefs, white papers, blogs, and customer presentations.

⛳️ Requirements

• Solid understanding of cloud-native SaaS offerings and product marketing strategies.

• Experience with Artificial Intelligence (AI) architectures and their application in operations and service workflow automation.

• Preferred experience in network operations and workflow automation, as well as OSS/BSS integrations and ecosystems.

• Familiarity with Customer Success Software or Customer Service SaaS solutions, particularly for the telecommunications and broadband sectors.

• Knowledge of the Broadband Forum TR-369 User Service Platform (USP) is preferred.

• Experience with Marketing Automation Software or a Customer Engagement Platform (CEP), specifically designed for the telecommunications and broadband industries, is preferred.

• Experience working for or marketing solutions to broadband service providers is preferred.

• A minimum of 10 years of relevant solution or product marketing experience.

• Proven track record of success in a fast-paced, collaborative work environment where change is a constant factor in the marketplace.

• Ability to initiate and advance programs while working collaboratively with cross-functional stakeholders.

• Hands-on experience as a player/coach – actively creating compelling marketing assets and leading customer interactions, while also building a cohesive team of senior product marketing managers and mentoring them for enhanced individual and team success.

• Skill in grasping and translating technical capabilities into clear benefits with a strong narrative.

• Comprehensive understanding of Go To Market (GTM) processes for hardware and software systems.

• Excellent written communication and public speaking/presentation abilities.

• Willingness to support periodic travel of up to 20% of the time.

🏝️ Benefits

• As part of the total compensation package, this position may be eligible for a bonus.