Senior Customer Engagement Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Formulate strategic plans and implement programs aimed at enhancing customer engagement initiatives.

• Partner with Web Developer(s) to oversee the software and technical components of the platform(s).

• Foster relationships, align with, and influence key stakeholders.

• Collaborate closely with other teams, such as Brand and Demand, to advance the engagement strategy.

• Provide ongoing direction and support to Enablement for effective campaign activation.

• Encourage active participation in the community among eligible customers and influencers.

• Generate and execute innovative ideas to expand online communities’ user base of customer champions and influencers across all market segments.

• Collect, interpret, and analyze program data, offering insights, recommendations, and solutions to ensure program outcomes add value and reduce churn.

• Assist in measurement and reporting using relevant technology, tools, and processes to ensure the delivery of measurable business results.

⛳️ Requirements

• Over 6 years of relevant B2B marketing experience in SaaS/Healthcare, demonstrating a strong marketing management background with proven success in Online Community administration and user group management/moderation, emphasizing a customer-centric approach.

• Strong strategic problem solver capable of providing thought leadership and guidance for cross-functional teams.

• Ability to prioritize effectively while maintaining urgency, thoughtfulness, and a focus on KPIs and success metrics that benefit both customers and the business.

• This role necessitates strategic thinking, relationship-building capabilities, adaptability, exceptional communication skills (both written and verbal), and a highly collaborative attitude.

🏝️ Benefits

• Benefits starting from Day 1!

• Retirement Plan Matching

• Flexible Paid Time Off

• Wellness Support Programs and Resources

• Parental & Caregiver Leaves

• Fertility & Adoption Support

• Continuous Development Support Program

• Employee Assistance Program

• Allyship and Inclusion Communities

• Employee Recognition … and more!