Senior Brand and Content Marketing Manager

This is a fully remote position, open to applicants in Michigan.

📋 Description

• Take ownership of the brand's voice and visual standards across all platforms.

• Spearhead brand and content strategies to foster trust and generate inquiries.

• Oversee the content and messaging of the website.

• Develop and manage a scalable content program across various channels.

• Establish the brand's voice and drive engagement on social media platforms.

• Supervise reputation management and initiatives to build authority.

• Lead content creation and refine strategies based on performance metrics.

• Collaborate with attorneys and internal stakeholders to ensure alignment.

⛳️ Requirements

• Bachelor's degree in Marketing, Business Administration, Communications, Journalism, English, or a related field.

• Over 6 years of experience in brand, content, or integrated marketing.

• Demonstrated experience in building and managing multi-channel content programs.

• Strong grasp of how content influences brand positioning and demand generation.

• Exceptional writing and editing abilities.

• Naturally proficient with AI, utilizing modern AI tools effectively.

🏝️ Benefits

• Competitive compensation

• Health/dental/vision/life insurance benefits

• 401(k)-retirement savings plan with employer-matching

• Generous paid-time-off policy

• Casual attire

• Complimentary international cuisine in the office