SEM Manager

This is a fully remote position, open to applicants in Canada.

📋 Description

• Collaborate with the Senior SEM Manager to oversee daily campaign operations, ensuring that all goals are achieved through performance analysis and data-driven enhancements.

• Manage budget pacing to guarantee that campaigns align with monthly budget and performance targets.

• Spearhead the creation and execution of campaigns across platforms such as Google, Bing, GDN, and YouTube.

• Actively identify and pursue opportunities to expand successful campaigns while optimizing those that are underperforming.

• Utilize advanced analytics and data-driven strategies to inform budget distribution and targeting approaches.

• Conduct comprehensive account audits to assess necessary restructures, expansions, and optimizations for improved performance.

• Stay updated on industry developments, emerging trends, and best practices in paid search advertising.

• Offer guidance and support to Analysts and Coordinators, fostering their skill development and enhancing campaign outcomes.

• Design and implement effective A/B testing frameworks for ongoing campaign performance optimization.

• Assist in deriving insights from reporting and ensure the quality of final reporting deliverables.

⛳️ Requirements

• Minimum of 3 years of experience in a PPC performance marketing role.

• Experience managing budgets exceeding $250,000 per month in Google Ads.

• Advanced understanding and substantial experience with Google Ads.

• Excellent verbal and written communication skills, with the ability to articulate thoughts and ideas clearly and effectively.

• High levels of integrity, autonomy, and self-motivation, demonstrating a natural tendency to drive initiatives forward.

• Preferred but not mandatory: Experience with Google ad campaigns for home improvement companies.

🏝️ Benefits

• Join an exceptional team and culture characterized by high performance, feedback orientation, and a data-driven ethos where everyone is empowered to succeed. Our culture emphasizes collaboration, accountability, and a commitment to continuous improvement. Integrity is at the heart of our success, guiding our decisions even in challenging situations. We celebrate collective achievements by supporting and uplifting one another, ensuring every success is shared. At our core, we embrace the philosophy of Kaizen, which champions continuous improvement, recognizing that small changes can yield extraordinary results. This is more than just a workplace; it’s a space for growth, learning, and thriving alongside dedicated teammates who are equally invested in your success.

• Become part of a rapidly growing company that is transforming performance marketing in the home improvement sector.

• Receive competitive compensation that reflects your expertise and contributions.

• Benefit from the flexibility of a fully remote work environment, with the option to collaborate in person at our beautiful Vaughan office whenever you seek a change of scenery.

• Enjoy 15 days of paid time off (PTO) annually with the freedom to use them as you wish.

• Access comprehensive group benefits, including health, dental, and more, to support your overall well-being.

• A company-provided MacBook and a home office budget will help you establish your ideal workspace.

• Receive merchandise deliveries to help you feel integrated into the team from the start.

• Take advantage of a work abroad policy that supports you when seeking a fresh perspective or different working environment.

• Engage with #Clever teammates in person, whether at our Vaughan office, through meetups across Canada, or at company-wide events and off-sites.

• Reasonable accommodations are available for candidates needing support during the recruitment and selection process.