Review Generation Team Lead – Community Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership of the strategy, roadmap, and prioritization framework for generating reviews across various product lines and customer segments.

• Lead, mentor, and develop a team tasked with executing review campaigns, establishing goals, and providing performance feedback.

• Align priorities for review generation with pipeline, content, and research initiatives.

• Build and cultivate a community of engaged reviewers and buyers through recognition, incentive, and ambassador-style programs.

• Establish team-wide KPIs for review volume, quality, and speed, and report program performance to leadership.

• Ensure that campaign content and messaging is consistent, compelling, and aligned with the brand across all review generation touchpoints.

• Prioritize campaigns based on renewal, expansion, and strategic account needs, including direct customer engagement when necessary.

• Set up and uphold CAN-SPAM, GDPR, and other email regulatory compliance standards.

• Enhance campaign performance through segmentation, personalization, and A/B testing.

• Keep abreast of review platform trends, best practices in community management, and innovations in email marketing.

⛳️ Requirements

• Over 5 years of experience in email marketing, community management, or a related discipline.

• 1–2 years of experience in a management or team lead capacity.

• Bachelor's degree in Marketing, Communications, or a similar field.

• Demonstrated ability to manage or mentor a team, set objectives, coach, and assess performance.

• Proficient in marketing automation platforms such as Ortto, Marketo, or Salesforce Marketing Cloud.

• Exceptional writing, editing, and content strategy capabilities.

• Experience in designing and prioritizing campaigns across various stakeholders and customer segments.

• Data-driven approach to translating campaign performance into team strategy.

• Familiarity with CRM systems like Salesforce Data Cloud.

• Basic knowledge of HTML, CSS, and/or Liquid.

• Strong skills in cross-functional collaboration and experience working with directors or senior leadership.

• Proficient in utilizing AI tools to enhance workflows.

🏝️ Benefits

• Comprehensive healthcare coverage for employees and their families.

• Monthly wellness reimbursement.

• Access to Able To professional mental health coaching for stress, anxiety, and depression support, depending on the region.

• 401(k) plan with up to 5% company matching for US employees.

• Pension scheme available for UK employees.

• Stock options for all employees.

• Annual learning reimbursement.

• Commitment to career development at every stage.

• Participation in the Culture Club and a voice in shaping the workplace.