Restaurant Marketing Manager

📋 Description

• Strategize and execute marketing campaigns for restaurants and bars.

• Transform concepts into detailed briefs, timelines, and deliverables.

• Analyze campaign performance across various channels, including social media, websites, and email.

• Track key metrics such as bookings, engagement, traffic, and conversions.

• Oversee social media platforms, including Instagram and TikTok.

• Create and deliver compelling content that aligns with campaigns and brand positioning.

• Assist in updating website content and campaign landing pages.

• Collaborate with agencies to implement digital campaigns.

• Foster strong relationships with restaurants and partners, including key client stakeholders, serving as a trusted marketing partner.

• Serve as the primary marketing contact for sites and partner organizations, ensuring effective communication and alignment on goals.

• Support email marketing campaigns and customer communications.

• Leverage customer data and insights to enhance targeting and engagement.

• Manage relationships with designers, agencies, printers, and other vendors.

• Supervise the production of marketing materials from concept to delivery.

• Line manage and mentor the Marketing Executive.

• Provide guidance, feedback, and support for professional development.

⛳️ Requirements

• Proven experience in a marketing role within hospitality, food & drink, or lifestyle brands.

• Excellent organizational skills with the capability to manage multiple campaigns simultaneously.

• Experience in tracking performance and utilizing data to guide decision-making.

• Familiarity with tools such as Google Analytics, Dot Digital, SevenRooms, WordPress, and Canva.

• Previous experience in mentoring or managing junior team members (or readiness to assume this responsibility).

• A creative mindset complemented by commercial awareness.

• Confident communicator who enjoys collaboration across teams.

• Proactive, curious, and driven by results.

🏝️ Benefits

• 50% discount across Searcys venues.

• Enrollment in the Searcys pension scheme.

• Up to 35 days of annual leave (dependent on job role).

• Access to everyday discounts and a communication portal.

• Employee assistance program.

• Enrollment in Searcys Champagne School.

• Meals provided during shifts while working at one of our venues.

• Annual celebration event.

• Cycle to work scheme.

• A day off to celebrate your birthday in style.

• A day off to volunteer or give back to a charity of your choice.