Regional Product Marketing Executive

This is a fully remote position, open to applicants in Malaysia.

📋 Description

• Develop and maintain product catalogs, datasheets, technical specifications, operation manuals, presentations, and various marketing materials.

• Create compelling product content, including highlights, application use cases, website copy, and customer success stories.

• Organize and manage product images, technical diagrams, videos, and other marketing assets effectively.

• Coordinate with factories and internal teams to ensure that product information is accurate, consistent, and up to date.

• Support digital marketing efforts, including EDM campaigns, LinkedIn, and other online promotional activities.

• Maintain and update website content to ensure that product information is current and well-organized.

• Assist with basic SEO and SEM initiatives to enhance online visibility.

• Develop content for social media, product announcements, and video scripts to boost brand awareness.

• Keep customer information updated within the ERP and marketing databases.

• Manage and maintain product details in the ERP system.

• Provide overseas sales teams with timely product information, marketing materials, technical documentation, and product images.

• Assist in organizing exhibitions, trade shows, and product display activities.

• Monitor industry trends, customer applications, and market developments.

• Conduct market research to support expansion into overseas markets.

• Collaborate closely with Marketing, Sales, Product, and Factory teams to ensure consistent product messaging and branding.

⛳️ Requirements

• Bachelor's Degree in Marketing, Business, Communications, Engineering, or a related field.

• A minimum of 2–5 years of experience in product marketing, B2B marketing, technical marketing, or a relevant area.

• Proven experience in creating product marketing materials, catalogs, presentations, and digital content.

• Familiarity with website content management, social media marketing, and basic SEO is advantageous.

• Strong project management and organizational abilities, with the capacity to handle multiple tasks simultaneously.

• Self-motivated, detail-oriented, and capable of working independently in a remote work setting.

• Excellent interpersonal and communication skills, with the ability to collaborate across various departments and regions.

🏝️ Benefits

• Primarily a Work From Home (WFH) arrangement.

• Opportunity to work with a Hong Kong-based technology company catering to global markets.

• Exposure to international B2B marketing and overseas business development.

• Collaborative and fast-paced work environment with opportunities for professional growth.