Regional Marketing Manager

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Lead the strategy and implementation of comprehensive regional marketing initiatives aimed at enhancing pipeline growth throughout EMEA.

• Develop regional field marketing strategies and integrated campaigns that align with the priorities of the territory.

• Execute both third-party and GitLab-hosted events, along with digital programs targeting customers and prospects.

• Oversee EMEA regional marketing initiatives, including detailed program plans and integrated campaigns that support Sales and Ecosystem objectives.

• Experiment, learn, and refine programs to establish best practices and advance regional marketing efforts.

• Evaluate performance metrics and relay program impacts to local leadership and executive stakeholders.

• Manage regional marketing budgets and financial processes to enhance return on investment.

• Collaborate on demand generation and field marketing strategies with Sales, Product, Marketing, and additional cross-functional teams.

• Partner with external agencies and third-party collaborators to plan and execute campaigns and events across EMEA.

• Enhance Regional Marketing processes and be prepared to travel as necessary, up to 50%.

⛳️ Requirements

• Proven experience in B2B technology marketing, particularly in field or regional marketing with a strong focus on collaboration with Sales.

• Competence in designing and implementing marketing programs that merge strategic planning with operational execution.

• Innovative mindset with the capability to develop new programs from inception.

• Data-driven mindset that utilizes results and performance insights to inform decisions and strategies.

• Experience managing or supporting territory budgets, resource allocation, and expenditure oversight.

• Excellent organizational and communication skills; adept at translating complex concepts into clear content, presentations, and updates for stakeholders.

• Ability to thrive in a dynamic, multi-stakeholder environment with limited supervision.

• Proficiency in Salesforce, Slack, and Google Workspace.

• Familiarity with marketing automation, reporting, and project management tools.

• Understanding of Agile methodologies, DevOps, or the software development lifecycle.

• Willingness and ability to travel up to 50% as required.

🏝️ Benefits

• Benefits designed to enhance your health, finances, and overall well-being.

• Flexible Paid Time Off.

• Team Member Resource Groups.

• Equity Compensation and Employee Stock Purchase Plan.

• Growth and Development Fund.

• Parental Leave.