Regional Marketing Manager

This is a fully remote position, open to applicants in India.

📋 Description

• Formulate and implement the annual integrated marketing strategy and plan for India, ensuring alignment with regional business objectives and revenue goals.

• Oversee the regional marketing budget, manage agency relationships, vendors, and MDF investments to guarantee a strong return on investment.

• Develop and deploy AI agents and automated workflows to enhance marketing efforts, partner engagement, event management, lead qualification, and reporting efficiency.

• Create and execute AI-driven marketing campaigns aimed at improving targeting, personalization, engagement, and conversion rates.

• Partner with sales leadership, partner account managers, distributors, and strategic partners to synchronize marketing activities with commercial priorities and territory plans.

• Collaborate with global marketing, product marketing, channel teams, communications, and business stakeholders to adapt and implement go-to-market initiatives.

• Take charge of planning and executing industry events, executive roundtables, roadshows, partner programs, webinars, and customer engagement activities.

• Track campaign performance, pipeline contributions, revenue impact, and overall marketing effectiveness.

• Offer actionable insights and recommendations based on data analysis.

• Report directly to the Marketing Director APJMEA.

⛳️ Requirements

• A minimum of 5 years of experience in B2B technology marketing, preferably in the cybersecurity, cloud, SaaS, MSP, or IT services sectors, either on the vendor, channel, or agency side.

• Demonstrated success in demand generation, pipeline development, lead nurturing, and revenue-driven marketing initiatives.

• Experience in supporting partner-led and channel-driven go-to-market strategies.

• Strong background in event management, field marketing, partner marketing, and campaign oversight.

• Proven ability to collaborate closely with sales teams and influence senior stakeholders.

• Experience in managing marketing budgets and assessing marketing ROI.

• Preferred experience in designing and implementing AI-enhanced marketing programs, automation workflows, copilots, agents, or other productivity-boosting AI initiatives.

• Capability to work independently in a dynamic, high-growth environment while juggling multiple priorities across cross-functional teams.

• Proficiency in English, both written and verbal, is essential.

• Resume and application must be submitted in English.

🏝️ Benefits

• Equal opportunity employment.

• Employment offers are contingent upon successful completion of relevant criminal, educational, and identity background checks.