Regional Marketing Manager, Applied

This is a fully remote position, open to applicants in Czechia.

📋 Description

• Oversee the regional marketing strategy to enhance revenue growth, facilitate successful new product introductions, and establish a scalable, high-performing marketing funnel.

• Engage in cross-functional collaboration with product management, global market development, digital marketing, scientific affairs, finance, and commercial teams.

• Examine external market trends, competitive intelligence, and customer data to produce actionable insights on a monthly and quarterly basis.

• Assist in the STRAP roadmap and integrate customer-centricity into the Regional Applied Go-To-Market strategy.

• Create and implement compelling regional promotional campaigns.

• Provide precise regional forecasts for S&OP, guided by promotions and market dynamics.

• Convey regional Voice of Customer insights to shape NPI and portfolio strategy.

⛳️ Requirements

• Minimum of 10 years’ experience in B2B marketing, preferably within life sciences, diagnostics, or healthcare sectors.

• Proven track record of developing and executing regional marketing strategies and sales enablement initiatives successfully.

• Established ability to transform marketing strategy into execution and achieve measurable outcomes.

• Strong analytical, project management, and communication skills, with the ability to collaborate effectively in a cross-functional environment.

• Proficient in both written and spoken English.

• Willingness to travel up to 25% of the time.

🏝️ Benefits

• Flexible work arrangements.

• Opportunities for professional development.