Project Manager, Activation – Operations Manager

This is a fully remote position, open to applicants in Mexico.

📋 Description

• Act as the operational liaison between onshore leadership and offshore campaign/QA teams.

• Convert priorities into actionable work packages and communicate status, risks, and obstacles.

• Facilitate standup meetings, cross-time-zone handoffs, WIP tracking, and campaign-request intake.

• Evaluate, prioritize, assign, and monitor requests in accordance with SLAs.

• Represent the Factory Migration Team during weekly Portfolio Reviews.

• Develop and set up B2B campaigns and journeys using Adobe Journey Optimizer.

• Configure triggers, events, decision-making processes, audiences, templates, and personalization elements.

• Implement consent, suppression, and frequency regulations for launches.

• Conduct Eloqua-to-Adobe campaign rebuilds via pilots, parallel runs, phased waves, and cutover support.

• Analyze campaign performance and conduct optimization cycles across content, timing, audience, and channel mix.

• Collaborate with the CJA Specialist to leverage data for enhancing playbooks and templates.

• Supervise offshore Campaign Specialists and QA by managing assignments, workload distribution, quality standards, and timelines.

• Enforce standardized briefs, create checklists, establish QA gates, and oversee launch approvals.

• Ensure high launch quality and prevent campaigns from going live without passing QA checks.

• Monitor and report on SLA, throughput, and quality metrics.

• Maintain runbooks and SOPs while onboarding new Factory resources.

• Work in partnership with AJO, CDP, CJA, and QA specialists.

• Assist with UAT, deliverable acceptance, and production hypercare.

• Ensure TCPA, CAN-SPAM, and GDPR compliance in campaign logic.

⛳️ Requirements

• Over 5 years of experience in marketing operations, campaign management, or MarTech delivery.

• More than 2 years of hands-on experience with Adobe Journey Optimizer for building and launching production campaigns.

• Proven experience in leading or coordinating distributed delivery teams across multiple time zones.

• Prior experience in agency or client-facing enterprise delivery roles.

• Proficient in AJO campaign/journey configuration, audience targeting, content creation, decision-making, and channel setup.

• Working knowledge of AEP / RT-CDP B2B, including profiles, segments, and datasets that support journey logic.

• Familiarity with CJA for measurement purposes.

• Understanding of email production fundamentals, such as templates, dynamic content, rendering, and deliverability.

• Eloqua experience is highly advantageous.

• Background in campaign delivery operations, including intake and SLA management, QA practices, runbooks/SOPs, and reporting on delivery metrics.

• Proficient in English (written and spoken).

• Fluency in Spanish for regional coordination.

• Strong communication skills and ability to maintain quality and deadline standards within a distributed team.

• Availability to align working hours with US Central/Eastern business hours, with flexibility for offshore handoffs.

• Willingness to travel occasionally for program milestones.

• Candidates must possess unrestricted authorization to work in the United States without current or future employer sponsorship.

• No immigration or visa sponsorship will be provided.

🏝️ Benefits

• Medical, dental, and vision insurance.

• Life insurance.

• Disability insurance.

• Paid time off.

• 401(k).

• Competitive benefits package.