Product Marketing Manager – Enterprise

This is a fully remote position, open to applicants in Germany.

📋 Description

• Take ownership of a significant segment of the enterprise product marketing strategy and its execution.

• Assist in defining the operational framework for enterprise marketing at n8n, which includes:

• Market segmentation, persona research, and the definition of Ideal Customer Profiles (ICP).

• Crafting enterprise positioning and messaging.

• Managing go-to-market processes and their execution.

• Overseeing sales enablement management, creation, and delivery.

• Develop clear and compelling enterprise positioning and narratives aimed at both technical and business audiences.

• Lead the planning and execution of go-to-market strategies for key launches, features, and strategic initiatives.

• Create and enhance sales enablement materials that assist Sales, Solutions, and Customer Success teams.

• Collaborate cross-functionally with Product, Sales, and Marketing to ensure alignment on enterprise priorities.

• Balance strategic thought with hands-on execution across messaging, campaigns, and assets.

• Introduce structure and prioritization to enterprise Product Marketing Management (PMM) efforts, focusing on high-impact opportunities.

⛳️ Requirements

• Extensive experience in Senior Product Marketing within B2B SaaS, preferably with technical products.

• Strong foundation in enterprise PMM, which includes:

• Positioning.

• Go-to-market strategy.

• Sales enablement.

• Demonstrated ability to function as a senior individual contributor, balancing strategy with execution.

• Experience in supporting complex buying cycles and engaging with enterprise customers.

• Proven track record of cross-functional collaboration with Product, Sales, and Marketing teams.

• Excellent prioritization and judgment skills across a wide range of responsibilities.

• Strong written communication abilities and content development skills.

• Nice to have:

• Experience in workflow automation, developer tools, infrastructure, integrations, or AI.

• A background or an interest in open-source or fair-code business models.

• Experience in high-growth scale-ups establishing PMM processes from the ground up.

• Ability to create messaging tailored for both technical evaluators and executive stakeholders.

🏝️ Benefits

• Competitive compensation 💸 – We provide fair and attractive pay.

• Ownership 💪 – Our core value is to “empower others,” and we mean it—you’ll receive equity in n8n.

• Work/life balance 🏖️ – We work diligently while ensuring you have time to recharge:

• Europe: 30 days of vacation, plus public holidays according to your location.

• US: 20 vacation days, 8 sick days, plus public holidays based on your location.

• Health & wellness 🩺 –

• Europe: We offer benefits in accordance with local country standards.*

• US: Multiple low-premium, low-deductible medical plans available for individuals and families—plus a no-cost premium HDHP option with a pre-funded HSA, in addition to dental and vision coverage.

• Future planning 💰 –

• Europe: We provide pension contributions aligned with local country standards.*

• US: A 401(k) retirement plan with a 4% employer match.

• Financial security 🛡️ –

• Europe: We offer benefits according to local country standards.*

• US: Company-sponsored short-term and long-term disability insurance, along with life insurance to support you and your loved ones.

• Career growth 📈 – We hire emerging talent who grow alongside us! You’ll receive €1K (or equivalent) annually to invest in courses, books, events, or coaching to enhance your skills.

• A passionate team 🤩 – We love our product, demonstrated through regular hackathons where we showcase innovative creations!

• Remote-first 🌏 – Our team operates remotely across Europe, with regular off-sites for team bonding. Some roles, such as sales in the US, are hybrid—please review the job description.

• Giving back 🤝 – We're strong advocates of open source, and you'll receive $100 per month to support initiatives you care about.

• AI enablement 🤖 – We believe in working smarter—everyone has an unlimited AI budget to explore and utilize the best tools for enhanced productivity and creativity.

• Transparency 🙏 – We maintain openness regarding everyone's work, company performance, and overall operations.

• An ambitious yet kind culture 😍 – Employees enjoy working here—our eNPS for 2024 is 94!