Product Marketing Manager

This is a fully remote position, open to applicants in Massachusetts.

📋 Description

• Create and enhance positioning, messaging, and value propositions for Veracode’s primary products and innovative solutions.

• Oversee comprehensive planning and execution for product launches, releases, and significant feature updates.

• Collaborate with sales enablement to design engaging sales materials, pitch decks, battle cards, demonstrations, and training resources.

• Work alongside content, demand generation, and creative teams to generate impactful assets.

• Closely partner with Product Management, Sales, Demand Generation, Field Marketing, and PR to drive pipeline, adoption, and revenue growth.

⛳️ Requirements

• Experience in product marketing within B2B SaaS (preferably in cybersecurity, application security, or DevSecOps).

• Demonstrated ability to distill complex technical concepts (particularly relating to code security, vulnerabilities, AI in security, or software supply chain risks) into clear, benefit-focused messaging.

• Proven history of successful product launches and go-to-market execution.

• Exceptional written and verbal communication skills with experience in crafting sales materials and customer-facing content.

• Data-driven approach — adept at utilizing win/loss data, usage metrics, and market insights to guide strategy.

• Capability to excel in a fast-paced environment while managing multiple priorities.

• Bachelor’s degree in Marketing, Business, Computer Science, or a related field (or equivalent experience).

🏝️ Benefits

• Outstanding Medical, Dental, and Vision Coverage to meet all your healthcare needs.

• Wellness benefits to help you focus on what’s most important.

• “Take What You Need” time off policy.

• Extensive development and training offerings to help you grow your career at Veracode.

• Generous 401k match to help save for your future.

• Amazing community of professionals who take pride in what we do every day.