Portfolio Growth Analyst

This is a fully remote position, open to applicants in United States.

📋 Description

• Evaluate e-commerce performance across direct-to-consumer (DTC) brand websites, focusing on metrics such as traffic, conversion rates, average order value (AOV), customer acquisition, and retention.

• Detect cross-brand trends and patterns that influence portfolio growth.

• Keep track of trends in new customer acquisition, repeat purchasing behavior, and brand loyalty performance.

• Perform customer cohort analyses and lifetime value assessments to gain insights into retention dynamics.

• Identify opportunities to enhance conversion rates, acquisition efficiency, and repeat purchase rates across the brand websites.

• Create portfolio dashboards and reporting structures that monitor essential e-commerce key performance indicators (KPIs) across brands.

• Assist in testing initiatives designed to boost site conversion, customer acquisition, and retention.

⛳️ Requirements

• Bachelor’s degree in Analytics, Business, Marketing, Economics, or a related discipline.

• 2–5 years of experience in e-commerce analytics, digital growth, or performance marketing evaluation.

• Strong analytical abilities with a track record of identifying patterns and converting data into actionable strategic insights.

• Familiarity with Google Analytics (GA4) and Shopify.

• Proficient in SQL, Excel, and data visualization platforms (Looker, Tableau, or similar).

• Experience in analyzing customer acquisition, retention, and lifetime value metrics.

• Capable of conveying insights effectively.

🏝️ Benefits

• Comprehensive benefits package including health, dental, and vision insurance.

• Opportunities for professional growth and development.

• Flexible working hours and remote work options.

• Collaborative and inclusive company culture.