Performance Content Producer

This is a fully remote position, open to applicants in Australia.

📋 Description

• Create content focused on performance for paid social media campaigns.

• Develop engaging short-form videos and static visuals aimed at driving conversions.

• Initially concentrate on Meta platforms, with plans to expand to additional platforms in the future.

• Establish a reliable and consistent creative workflow.

• Ensure a regular output of fresh content each week.

• Generate variations in hooks, formats, angles, and messaging.

• Adapt content based on performance analytics.

• Collaborate with the growth team to gain insights on effective strategies.

• Focus on enhancing content based on results rather than opinions.

• Manage the entire production cycle from start to finish.

• Handle ideation, scripting, filming, editing, and preparing outputs for publication.

• Participate actively both in front of the camera and behind it as necessary.

• Contribute to the overall creative strategy.

• Introduce innovative ideas, formats, and trends into the organization.

• Help define how our brands are presented across paid advertising channels.

⛳️ Requirements

• 4-5 years of experience in paid social or performance content, preferably within DTC, ecommerce, or digital-first brands.

• Deep understanding of the elements that drive performance, including hooks, pacing, storytelling, CTAs, and platform-specific formats.

• Proficient in video production and editing with tools such as CapCut, Premiere Pro, or similar software.

• Comfortable appearing on camera, able to present confidently in short-form videos.

• High productivity and execution-oriented mindset; you thrive on creating, testing, and iterating swiftly.

• Excellent organizational skills, capable of managing multiple content pieces simultaneously.

🏝️ Benefits

• Direct exposure to performance marketing and growth strategies 📊

• Opportunity to collaborate with various brands and categories 🧩

• A dynamic environment where productivity and creativity are valued ⚡

• Clear connection between your contributions and business outcomes 📈

• Immediate access to and mentorship from Marketing Leadership 🤝

• Significant growth and development opportunities 🚀

• Flexible, fully remote work options - work from anywhere 🌍

• Competitive salary reflective of your contributions 💰

• A nurturing and encouraging workplace culture 🌟

• The opportunity to make a significant impact in an expanding healthcare sector 💡