Partner Marketing Manager

📋 Description

• Implement the agreed-upon partnerships marketing strategy across HR, Legal, and Tech sectors.

• Serve as the primary marketing liaison for partner communities, ensuring a consistent and professional representation.

• Oversee the content delivery into partner channels by briefing and managing subject matter experts and marketing content creators.

• Manage the complete process of webinars, including scheduling, speaker coordination, promotion, and follow-up.

• Ensure consistent brand visibility through partner newsletters, social media platforms, and community channels.

• Monitor discussions within the community to grasp priorities, inquiries, and engagement trends.

• Collaborate with the Marketing Program Manager to brainstorm and execute Thomas-hosted partner events, while also supporting participation at partner events (both virtual and in-person).

• Guarantee that all activities incorporate appropriate lead capture and follow-up procedures.

• Track leads generated from partner communities and facilitate their transition to Sales.

• Maintain delivery schedules, assess performance, and share insights with the Marketing and Partnerships teams.

• Work collaboratively across Partnerships, Content, Design, Product, and Sales teams.

⛳️ Requirements

• Proven experience in B2B partnerships or community marketing roles.

• Highly organized and capable of managing multiple projects at once.

• Commercially astute, recognizing how marketing activities contribute to pipeline and revenue generation.

• Collaborative, proactive, and comfortable working across various teams.

• Proficient in using CRM and marketing automation platforms.

• Able to thrive in a dynamic environment where priorities are subject to change.

🏝️ Benefits

• Holiday – 25 days per year, plus the option to buy an additional 5 days annually through a salary sacrifice holiday buy scheme.

• Early Finish Friday - Leave at 15:00 throughout the year.

• Remote Working options available.

• An additional day off for your birthday and for relocating!

• Employment Assistance Programme - Access to Champion Health, which offers a comprehensive support network providing expert advice and compassionate guidance, available 24/7, 365 days a year.

• UK Healthcare – Cash plan enabling Team Thomas members to claim reimbursements for various healthcare appointments (including dental and optical).

• Gym Membership – Thomas will contribute up to £28 per month towards gym memberships at any nationwide gym, or £28 per month towards membership at The Marlow Club (a gym and swimming pool situated near the Marlow office).

• Perkbox – A platform for communication, health & wellbeing, and discounts, allowing Team Thomas members to stay informed about business news, access health & wellbeing resources, and enjoy discounts on a wide array of retail products and leisure activities.

• Personalized Feedback Session - with an enablement specialist to gain insights into personal Thomas experiences.

• Dress down policy – casual attire allowed except for client-facing meetings where appropriate.

• Enhanced Maternity and Paternity Scheme.

• A Salary Sacrifice Pension Scheme.