National Business Development Manager

This is a fully remote position, open to applicants in North Carolina.

📋 Description

• Target and Acquire New National Accounts: Identify, prioritize, and pursue a targeted list of mid-tier national prospects with defined strategies, stakeholder maps, and actionable next steps.

• Manage the complete new account acquisition process, from initial engagement to agreement, onboarding, first purchase order, and early success milestones.

• Build and Oversee A New Business Pipeline: Maintain a continuous prospecting rhythm (outreach, discovery, demonstrations, samples, pilots) to generate a steady stream of qualified opportunities.

• Take ownership of pipeline opportunities in the CRM with precise stages, values, close dates, risks, and action plans.

• Develop Effective Account Strategies and Value Propositions: Craft customer-specific proposals that align product offerings, merchandising, service levels, and margins with the account’s primary goals.

• Convert market and competitor insights into a unique sales pitch (assortment, innovation, packaging, promotions, and support).

• Lead Commercial Negotiations and Close Profitable Agreements: Negotiate pricing, terms, programs, and operational requirements to secure sustainable, margin-positive contracts.

• Coordinate internal approvals and ensure that deal structures comply with company policies and long-term growth objectives.

• Manage National Account Onboarding and Launch Extension: Collaborate with operations, customer service, and supply chain to synchronize item setup, ordering processes, and fulfillment readiness.

• Implement launch plans that encompass timelines, training, merchandising, marketing support, and early performance monitoring.

• Enhance Assortment, Placement, and Program Penetration: Identify whitespace opportunities to broaden range, category coverage, and distribution points across the account footprint.

• Construct annual and seasonal growth plans that include promotions, new items, resets, and display/merchandising opportunities.

• Coordinate Cross-Functional Support to Secure and Retain: Partner with product and marketing teams to create customer-ready sales narratives, content, and tools that facilitate conversion and adoption.

• Align internal stakeholders on priorities, timelines, and deliverables to mitigate launch friction and enhance customer experience.

• Utilize Data to Drive Decisions and Enhance Performance: Monitor KPIs (pipeline conversion, win rate, time-to-close, launch readiness, program adoption) and adjust strategies as needed.

• Assess account performance and suggest corrective measures (assortment, pricing, service, promotions, inventory flow).

• Represent the Brand at National Meetings and Industry Events: Cultivate relationships with senior decision-makers, buying groups, and category leaders through regular travel and on-site engagement.

• Deliver compelling presentations, product training, and strategic business reviews to bolster credibility and momentum.

• Forecasting, Reporting, and Internal Communication: Provide accurate forecasts and updates on targets, pipeline health, key risks, and support requirements.

• Ensure clear internal communication so leadership and partners can eliminate obstacles and expedite deal progress.

⛳️ Requirements

• 3-5 years of experience in B2B sales/business development; national account selling is strongly preferred.

• Proven success in opening new accounts and closing complex deals involving pricing, terms, and multi-stakeholder decision-making.

• Experience selling into industrial supply, construction supply, hardware, or tool channels (distributor and/or retail).

• Outstanding negotiation, presentation, and communication skills with the capability to influence at buyer/category leadership levels.

• Commercial acumen: understands margin, pricing structure, program economics, and fundamental financial drivers.

• Proficient in CRM and MS Office; comfortable presenting insights and updates using dashboards and structured reporting (familiarity with CRM/NetSuite is a plus).

• High ownership, resilience, and a proactive approach in a fast-paced, growth-oriented environment.

• Willingness and ability to travel regularly for customer meetings, events, and launches.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Comprehensive health, dental, and vision insurance plans.

• Opportunities for professional development and career advancement.

• Flexible work arrangements to promote work-life balance.

• Engaging company culture with team-building activities and events.