Merchant Management Lead

This is a fully remote position, open to applicants in Hong Kong.

📋 Description

• Take ownership of and oversee the complete merchant (seller) lifecycle, which encompasses onboarding, activation, growth, dormancy, and reactivation, to promote ongoing engagement and GMV growth.

• Develop and refine frameworks for merchant operations, including segmentation and tiered management strategies aimed at enhancing supply quality.

• Spearhead merchant acquisition and onboarding initiatives, creating scalable channels to source sellers (e.g., platform migration, partnerships, community/referral programs).

• Manage a substantial supply side consisting of over 10,000 active merchants, ensuring a robust ecosystem and diverse supply.

• Design and nurture a vibrant merchant community, focusing on culture development and cohort-based (circle/layered) operations to boost engagement and retention.

• Implement merchant growth initiatives, which include training, enablement tools, incentives, and traffic support.

• Collaborate across functions with product, data, and marketing teams to enhance the merchant experience and optimize platform efficiency.

• Lead efforts for international expansion, incorporating multi-language and multi-region strategies for merchants.

⛳️ Requirements

• Demonstrated experience in a marketplace setting, with practical exposure to buyer operations, merchant/seller operations, and/or community operations.

• Strong comprehension of the merchant lifecycle (Onboarding to Activation to Growth to Dormancy to Reactivation).

• Experience in managing over 10,000 active merchants on the supply side.

• Proven success in merchant acquisition and scaling supply, including the identification and development of sourcing channels.

• Substantial experience in community building and cohort-based operations; a verified ability to promote engagement and loyalty.

• Not limited to brand marketing or conventional B2C business development; a strong platform and supply-side operations mindset is essential.

• Bilingual in English and Chinese, with experience in international markets or global operations.

• Strong analytical and strategic thinking capabilities, utilizing a data-driven approach to decision-making.

• Self-motivated individual with the ability to learn and apply AI tools to enhance operational efficiency.

🏝️ Benefits

• Opportunity to work in a dynamic marketplace environment.

• Engage with a diverse and talented team focused on innovation.

• Competitive compensation and benefits package.

• Professional development opportunities to enhance skills and career growth.

• Flexible work arrangements to promote work-life balance.