Member Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Achieve or surpass monthly new case enrollment objectives through enhanced engagement strategies.

• Foster collaboration and build trust among Marketing, Account Management, and Clinical teams.

• Enhance client satisfaction by facilitating smooth onboarding and continuous engagement experiences.

• Boost inbound member engagement via campaigns and testing initiatives.

• Create and implement engagement strategies in collaboration with RNs and Account Management.

• Support and enhance email sequencing and outreach efforts to promote member activation.

• Manage a variety of broader marketing initiatives and specific client requests as needed.

• Produce marketing materials quickly while ensuring quality and consistency.

• Work closely with Account Management and Clinical teams to align on priorities and execution plans.

• Clearly communicate timelines, expectations, and updates to stakeholders.

• Take ownership of and prioritize a roadmap of tests and innovative ideas to enhance engagement and performance.

• Assess effective strategies and rapidly iterate based on insights.

⛳️ Requirements

• 5+ years of experience, including at least 3 years in a B2B2C setting.

• Strong sense of urgency and accountability, with a proven history of delivering results efficiently.

• Ability to juggle multiple projects and competing priorities while maintaining organization.

• Experience in balancing scalable marketing initiatives with tailored, high-touch requests.

• Exceptional communication skills and the ability to manage stakeholder expectations effectively.

• Proactive, self-motivated approach with high levels of engagement and follow-through.

• Familiarity with AI and an eagerness to leverage AI tools for improved efficiency.

• Nice to Have: Background in healthcare benefits, digital health, or employee engagement marketing.

• Experience with Outreach.io or similar email sequencing platforms.

• Proven experience in collaborating with cross-functional teams, including clinical or account management partners.

🏝️ Benefits

• Health, dental, and vision benefits.

• Annual cash incentive program.

• 401(k) with matching contributions.

• Flexible paid time off (PTO).

• PHM for PHM (our services for you and your dependents).

• Additional benefits.