Media Analyst

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Oversee the complete campaign lifecycle across leading media platforms (Google, Meta, TikTok, etc.), from initial setup and structuring to ongoing optimization.

• Apply industry best practices in targeting, bidding strategies, creative formats, and conversion settings.

• Guarantee accurate execution of tactical plans by managing pacing to ensure budget fulfillment and enhance results.

• Suggest and conduct A/B tests and experiments based on well-defined hypotheses, consistently pursuing performance enhancements.

• Track and evaluate campaign KPIs on a daily basis, transforming raw data into actionable insights for improvement.

• Create and sustain clear, objective performance reports, conveying results and insights to the internal team and, when necessary, to clients.

• Offer first-level technical support for client inquiries, resolving basic platform issues and ensuring data integrity.

• Keep team leadership updated on campaign developments, result forecasts, and optimization measures implemented.

• Collaborate actively with fellow team members to ensure the delivery of cohesive, high-quality work.

• Act as a resource and support for junior analysts (associates), sharing knowledge and best practices.

• Actively pursue knowledge and learning opportunities from other teams, engaging in training and feedback sessions to enhance professional growth.

• Participate in the recruitment process for internship roles, assisting in identifying and onboarding new talent into the team.

⛳️ Requirements

• Technical expertise: Proficient in operating major digital media platforms (Google, Meta, etc.), implementing best practices for configuration.

• Analytical skills: Capable of analyzing campaign data to identify basic trends, extract insights, and base optimizations on evidence.

• Curiosity and initiative: A true enthusiasm for learning, independently seeking knowledge, and suggesting tests and improvements based on observations.

• Organizational and time management skills: Able to juggle multiple tasks, meet deadlines, and maintain control over campaign pacing.

• Collaborative communication: Proficient in communicating clearly and concisely with the internal team, sharing updates, insights, and requesting assistance when necessary.

• Preferred: Experience in e-commerce or fintech sectors.

🏝️ Benefits

• Flexible meal and food allowance card;

• Health insurance;

• Dental plan;

• Flexible working hours and location;

• Home office allowance included in payroll (regardless of hybrid or fully remote work model);

• Monthly childcare allowance for employees with children up to 5 years and 11 months old;

• Access to various gym platforms;

• Paid day off for birthdays;

• Parental leave: 180 days for the birthing parent and 30 days for the non-birthing parent;

• Atypical parenthood support for caregivers of children with disabilities or neurodiversity;

• Programs for physical and mental health and well-being;

• Free consultations for social and psychological support, legal advice, and financial consulting;

• Reduced electricity costs through renewable energy sources;

• Complimentary SESC membership card (Social Service of Commerce) providing access to culture, education, health, sport, leisure, and assistance;

• Partnerships with educational institutions;

• Our Talent Development team is available to support your learning and growth, enabling continued development within the company;

• Community groups to connect, share experiences, and be part of our vibrant culture.