Marketing Systems Associate

📋 Description

• Implement and troubleshoot CRM and ILS technologies within the national ticketing platform to ensure optimal performance, data accuracy, and system connectivity across all properties.

• Act as the main point of contact for system-related issues, managing tickets, diagnosing root causes, and coordinating solutions between internal teams and external partners.

• Collaborate closely with operational leadership to support successful property marketing efforts that align with leasing goals and operational objectives.

• Utilize centralized marketing resources, individual expertise, and vendor partnerships to devise and execute effective marketing system strategies.

• Analyze leasing and marketing performance data; prepare and present insights and recommendations to operational leadership and clients.

• Establish and monitor short-term and long-term goals with measurable KPIs, leveraging system data to inform marketing and technology decisions.

• Provide training on marketing systems and best practices to Regional Managers and on-site teams, fostering consistency and CRM adoption.

• Assist in the execution of marketing campaigns and automation setup across CRM and ILS environments to drive qualified traffic and improve lead-to-lease performance.

• Aid in the onboarding and transition processes for property management systems (PMS), including digital asset integration and marketing technology setup.

• Travel Requirement: This position may involve travel, estimated at 5% of work time annually for internal meetings.

⛳️ Requirements

• Demonstrated experience in supporting marketing systems or technology operations within the Real Estate Property Management industry.

• Strong written and verbal communication capabilities.

• Exceptional organizational and multitasking skills with a keen attention to detail.

• An analytical and problem-solving mindset, capable of translating technical data into actionable insights.

• Ability to work independently as well as collaboratively in a dynamic, team-oriented environment.

• Bachelor's degree in Marketing, Communications, or a related field (preferred).

• Familiarity with online digital marketing platforms and analytics tools (preferred).

• Experience with Property Management Software – Yardi, Onesite, Entrata (preferred).

• Experience with industry-related CRMs – Elise AI, Knock, etc. (preferred).

• Experience in managing Marketing Contracts – coordinating solution implementation with ILS, technology, and integration partners (preferred).

🏝️ Benefits

• This job description should not be considered all-inclusive. It is merely a guide of expected duties.