Marketing Specialist – Regional Campaigns

📋 Description

• Assist in the implementation of marketing campaigns at both regional and state levels aimed at boosting demand and pipeline growth.

• Organize and execute localized, multi-channel campaigns that encompass digital channels, email, webinars, and events.

• Collaborate closely with sales and various marketing teams to ensure seamless execution of campaigns.

• Oversee multiple campaigns at once while paying close attention to detail.

• Partner with sales teams to ensure campaign alignment with regional objectives.

• Work in conjunction with content, design, and digital teams to produce localized campaign materials.

• Monitor campaign performance metrics and generate reports on their effectiveness.

• Identify ways to enhance campaign performance and impact on the pipeline.

⛳️ Requirements

• Minimum of 3 years of experience in a marketing position, ideally within SaaS or B2B sectors.

• Proven experience in supporting regional, field, or account-based marketing (ABM) campaigns.

• Familiarity with Salesforce or comparable CRM systems.

• Strong project management capabilities with the ability to juggle multiple campaigns at once.

• A collaborative mindset with experience in cross-functional work alongside sales and marketing teams.

• Excellent communication, organizational, and problem-solving abilities.

• Proficiency in analyzing campaign performance and providing data-driven insights.

🏝️ Benefits

• Competitive salary with opportunities for bonuses.

• Flexible work schedules.

• Comprehensive health and wellness benefits.

• Flexible time-off policies.

• Opportunities for career advancement through development programs.

• A collaborative and innovative company culture.