Marketing Operations Specialist

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee daily operations of HubSpot, encompassing workflows, email campaigns, web pages, and forms.

• Manage the marketing technology ecosystem, emphasizing marketing automation and content tools.

• Evaluate and incorporate new marketing tools.

• Ensure seamless integration between HubSpot, Salesforce, and AI tools.

• Discover and implement marketing AI agents and automation processes.

• Create and sustain dashboards and reports focused on pipeline status, campaign effectiveness, and funnel health.

• Generate ad hoc reports for Marketing leadership and cross-functional teams.

• Transform raw data into actionable insights and recommendations.

• Ensure contact database integrity by deduplicating records, standardizing fields, and upholding data-entry standards.

• Develop and maintain audience segments for campaigns and facilitate sales transitions.

• Detect data quality issues proactively to prevent impact on reporting.

• Report directly to the SVP of Marketing and collaborate with sales, revenue operations, and content teams.

⛳️ Requirements

• 1–2 years of experience in a marketing operations or marketing technology position.

• Practical experience with HubSpot, including workflows, email, and website management.

• Proficient in extracting and interpreting data from multiple systems.

• Strong attention to detail and commitment to follow-through.

• Experience with Salesforce is preferred.

• Familiarity with agentic AI tools in a marketing context is preferred.

• Bachelor’s degree in Marketing, Business, or a related field is preferred.

• Background checks and drug screening are required.

• Ability to work standard hours in alignment with Central time.

🏝️ Benefits

• 401K benefits.

• Health insurance plan benefits.

• Remote work opportunities.

• Standard working hours in alignment with Central time.