Global Marketing Operations Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop the strategy for Ultradent’s MarTech stack by providing guidance on best practices, industry standards, technology, and marketing tools.

• Assist in defining, building, and optimizing the global lead lifecycle, encompassing lead scoring, qualification, and routing.

• Enhance marketing automation, operational efficiency, and overall funnel performance.

• Design and maintain dashboards and reports that demonstrate marketing performance and its attribution to corporate revenue and profitability.

• Serve as the system owner and administrator for HubSpot.

• Create and uphold marketing workflows, emails, forms, lists, segmentation, and campaign assets within HubSpot and other marketing platforms.

• Aid regional marketing teams with campaign setup, localization, automation best practices, and training on systems/processes.

• Collaborate with digital product and channel managers, content managers, UX, and product marketing teams to enhance the customer journey and digital experience.

• Work alongside IT to support and refine HubSpot and Microsoft Dynamics integration processes to meet regional requirements.

• Act as a liaison between marketing, IT, and sales teams regarding cross-departmental strategies and priorities.

• Document processes, workflows, and system standards to ensure scalability and consistency.

⛳️ Requirements

• A minimum of 5 years of experience in marketing operations, marketing automation, CRM management, or similar digital marketing positions is preferred.

• A Bachelor’s degree in Marketing, Business, Technology, Communications, or a related field is desirable.

• Practical experience with HubSpot or comparable marketing automation platforms.

• Familiarity with CRM systems like Microsoft Dynamics, Salesforce, or similar platforms.

• Solid understanding of marketing automation workflows, lead lifecycle management, and campaign tracking.

• Proven experience in building and managing marketing emails, forms, workflows, and reporting dashboards.

• Strong analytical and organizational abilities, with keen attention to detail.

• Experience collaborating cross-functionally with marketing, IT, and sales teams.

• Capability to translate business requirements into scalable systems and operational processes.

• Experience in global or multi-region organizations is advantageous.

• Proficient in Microsoft Office applications, including Excel, Word, and PowerPoint.

• Outstanding written and verbal communication skills.

• Exceptional interpersonal abilities.

• Highly organized and detail-oriented.

• Proactive approach with a bias for action over delegation.

• Strong problem-solving skills and a process-oriented mindset.

• Team-oriented and collaborative.

• Ability to manage multiple projects and priorities in a fast-paced setting.

• Self-motivated individual who enjoys developing and enhancing systems and processes.

🏝️ Benefits

• Medical/Dental & Other Insurances (eligible the first of the month after 60 days).

• Health Savings Account with employer contribution.

• 401K Plan with employer matching contribution.

• Employee access to discounted Ultradent products.

• Excellent Paid Time Off (PTO) and Medical Time Off (MTO) account to support medical and military events.

• Five days of paid leave between Christmas and New Year’s.

• Education Assistance.

• Onsite Fitness Center.