Marketing Operations Associate

This is a fully remote position, open to applicants in United States.

📋 Description

• Asset Standards & Governance: Utilize independent judgment to create, implement, and uphold naming, tagging, and file-management standards for the Growth Team, establishing the guidelines that govern interactions between creative, platform, and reporting teams within the shared asset library.

• Creative Production Prioritization: Use discretion to prioritize and sequence a high volume of creative production tasks amidst competing deadlines, determining which initiatives receive resource allocation priority to safeguard the most critical campaign launches for the Growth Team.

• Platform Strategy & Quality Control: Interpret and apply changing specifications across advertising channels (e.g., Meta, TikTok, YouTube), exercising independent judgment on how creative assets should be adapted or escalated, while advising platform leads on the operational implications of new channel requirements.

• Project Management: Independently design and modify project timelines and asset launch schedules using tools such as Asana and Notion, using judgment to reprioritize tasks, resolve scheduling conflicts, and assess appropriate trade-offs between speed, scope, and quality across multiple marketing initiatives.

• Digital Asset Governance: Serve as the primary decision-maker regarding the structure and governance of the Growth Team’s digital asset library, determining the categorization taxonomy and retention practices that influence the utilization of creative and performance data across the organization.

• Ad Operations & Data Integrity: Oversee the intake and quality-control evaluation of creative assets before campaign launches, exercising judgment to identify and address discrepancies, ensuring that asset structure within Looker and other reporting tools facilitates accurate performance measurement of the Growth Team’s marketing expenditures.

• Campaign Analytics & Recommendations: Examine creative and campaign performance data to detect trends and independently formulate and present recommendations that significantly impact the Growth Team's campaign strategy and creative direction.

• Ability to exercise sound, independent judgment and discretion on matters of substantial significance to the company while performing duties, resolving complex issues, and interpreting policies and regulations.

⛳️ Requirements

• Bachelor's degree preferred, ideally in Marketing, Communications, Business, or a related field.

• Direct-to-consumer (DTC) or eCommerce experience required; strong grasp of digital customer journeys and performance marketing.

• Agency experience is advantageous, particularly in account or project coordination roles.

• Over 3 years of project management experience, demonstrating the ability to manage timelines, deliverables, and cross-functional collaboration.

• More than 3 years of experience in account management or as an account executive within an advertising agency, ad exchange, or a major DTC brand.

• Proficient with tools such as Google Workspace (Gmail, Docs, Sheets), Slack, Asana, Looker, and Figma.

• Practical experience with advertising platforms including Meta Ads Manager (Facebook/Instagram), TikTok Ads Manager (or TTCX), Google Ads/YouTube, and Google DV360.

• Comfortable in a fast-paced, deadline-oriented environment, with the agility to pivot quickly based on business needs and seasonal priorities.

• Strong analytical mindset and a passion for leveraging data and insights to inform decisions and optimize processes.

• Highly organized, detail-oriented, and proactive in advancing tasks both independently and collaboratively.

🏝️ Benefits

• Remote-first workplace (since 2016!)

• Competitive Salary

• Health, Vision & Dental Insurance

• HSA company contributions

• 401K with company match component

• Take what you need Paid Time Off

• Wellness benefits

• WFH office and cell phone/internet stipend

• A FREE MATTRESS plus an awesome Friends and Family discount!