Marketing Leader, Contrast Media

📋 Description

• Take charge of the comprehensive marketing strategy and performance for the Contrast Media product line.

• Lead the annual strategic planning, operational plans, and long-term forecasting initiatives.

• Discover growth opportunities across various segments to enhance portfolio usage.

• Oversee commercial readiness planning for a pipeline contrast agent currently in Phase 2/3 clinical development.

• Develop and implement integrated customer strategies targeting organized customers, healthcare professionals, payers, and patients.

• Propel demand generation strategies, promotional campaigns, and channel optimization efforts.

• Coordinate and guide cross-functional teams including Sales, Medical Affairs, Market Access, Training, Supply Chain, Regulatory, and Legal.

• Keep track of competitive activity, clinical trends, and evolving customer requirements.

⛳️ Requirements

• A bachelor's degree is required.

• An MBA or advanced degree is preferred.

• Over 10 years of experience in pharmaceutical, medical device, or healthcare marketing or commercial leadership is necessary.

• Experience in managing direct reports and/or leading teams within a matrixed environment is preferred.

• Proven experience in managing large or multi-brand portfolios and driving commercial success.

• Strong preference for experience in hospital-based products and B2B marketing.

• Prior experience with product launches or involvement in pipeline commercialization planning is essential.

• Demonstrated ability to align diverse stakeholders and lead without direct authority.

• A confident communicator capable of influencing senior leadership.

🏝️ Benefits

• Medical, dental, and vision coverage.

• Paid time off.

• 401(k) plan with opportunities for employee and company contributions.

• Life, disability, and accident insurance.

• Tuition reimbursement.