Marketing Execution Manager

📋 Description

• Oversee the execution of marketing strategies on a weekly basis across various channels.

• Manage campaign calendars, project timelines, and execution tracking tools.

• Liaise with contractors, vendors, designers, editors, and team members to coordinate deliverables.

• Develop, document, and enhance standard operating procedures (SOPs), workflows, and marketing processes.

• Monitor the progress of campaigns, ensuring deadlines are met and performance metrics are tracked.

• Implement email campaigns, newsletters, and nurturing sequences.

• Create and oversee email automations, segmentation, and scheduling activities.

• Assess deliverability, engagement levels, and the overall performance of campaigns.

• Organize CRM data and assist with follow-up workflows.

• Manage logistics for webinars, including promotion and follow-up after events.

• Develop or coordinate landing pages, registration pages, and follow-up workflows.

• Assist in converting webinar attendees to consultations or leads.

• Transform webinar content into long-lasting marketing materials.

• Oversee publishing efforts across LinkedIn, email, blogs, videos, and other marketing platforms.

• Organize content production and scheduling led by founders or leadership.

• Collaborate with editors, designers, writers, and contractors to ensure smooth content flow.

• Maintain a well-structured and consistent content calendar.

• Facilitate communication and outreach with referral partners.

• Coordinate joint marketing efforts, follow-up actions, and campaign tasks.

• Ensure accurate CRM tracking and relationship management.

• Help guarantee that referral and partner marketing activities are executed consistently.

• Oversee updates to websites, landing pages, and improvements to marketing funnels.

• Collaborate with developers, designers, and contractors as necessary.

• Support initiatives aimed at enhancing lead generation, consultation bookings, and conversion rates.

⛳️ Requirements

• 3–6+ years of direct experience in executing marketing strategies.

• Proven track record of managing campaigns across diverse marketing channels.

• Strong skills in project management, organization, and coordination.

• Exceptional written communication skills in English.

• Comfortable working independently in a remote environment.

• High level of accountability, meticulous follow-through, and keen attention to detail.

• Ability to manage timelines, contractors, and various moving elements without needing constant supervision.

• Experience with marketing tools such as HubSpot, ActiveCampaign, Mailchimp, or similar platforms.

• Familiarity with WordPress and making updates to landing pages.

• Background in webinar marketing, email funnels, and CRM automation.

• Experience supporting brands led by founders or leadership.

• A background in marketing for professional services is a plus.

🏝️ Benefits

• A collaborative and supportive work atmosphere.

• Opportunities for personal and professional growth within the company.

• A stable, long-term remote work position.

• Health Insurance (Maxicare HMO) after completing a 3-month probationary period.