Marketing Analyst, Business Analyst

📋 Description

• **Join DaCodes!** We are a firm of high-impact software and digital transformation experts.** For 10 years, we have developed technology-focused and innovative solutions thanks to our team of over 220 talented #DaCoders, including developers, architects, UX/UI designers, PMs, QA testers, and more. Our team collaborates on projects with clients in LATAM and the United States, achieving outstanding results.

• At DaCodes, you will have the opportunity to enhance your professional development, work on diverse projects across various industries, and contribute to the design, implementation, and optimization of cloud infrastructures.

• Our DaCoders play a significant role in the success of our business and that of our clients. You will be the driving force that helps us continue to grow.

⛳️ Requirements

• **Main responsibilities and functions**

• - Design and execute complex SQL queries for data extraction from multiple sources.

• - Create, maintain, and optimize dashboards in BI tools.

• - Develop automated reports for monitoring key business KPIs.

• - Analyze business metrics such as CAC, LTV, retention, and marketing performance.

• - Generate actionable insights to support strategic decision-making.

• - Present results clearly to both technical and non-technical stakeholders.

• - Utilize AI tools to accelerate analysis and automate processes.

• - Collaborate with multidisciplinary teams (Marketing, Product, Growth).

• - (Preferred) Participate in the construction and optimization of ETL processes and data flows.

• **Desired profile**

• - **Experience:** 3 to 5 years in Business Intelligence, Data Analytics, or related fields.

• - **Seniority:** Mid-Level

• - **Technical skills:**

• - Advanced SQL (complex joins, CTEs, aggregations, optimization).

• - Experience with BI tools such as Metabase, Looker Studio, or similar.

• - Knowledge of business metric analysis (CAC, LTV, Retention).

• - Experience working with marketing and growth data.

• - Practical use of AI tools applied to analysis (ChatGPT, Gemini, Claude).

• - (Preferred) Knowledge of ETL processes and data pipelines.

• **Soft skills:**

• - Analytical thinking and results-oriented.

• - Ability to tell stories with data.

• - Clear communication with stakeholders.

• - Proactivity and autonomy.

• - Curiosity to understand the “why” behind the data.

🏝️ Benefits

• *Integration into global brands and disruptive startups.

• * Remote work/Home office.

• * If hybrid or on-site work is required, you will be informed from the first session.

• * Schedule adjusted to the assigned work/project cell.

• * Work from Monday to Friday.

• * Day off on your birthday.

• * Major medical expenses insurance (applies to Mexico).

• * Life insurance (applies to Mexico).

• * Multicultural work teams.

• * Access to courses and certifications.

• * Meetups with special guests from the IT field.

• * Virtual integration events and interest groups.

• * English classes.

• * Opportunities within our different lines of business.

• * Proudly certified as a Great Place to Work.