Marketing Analyst

This is a fully remote position, open to applicants in Ukraine.

📋 Description

• Assist in the development and support of marketing analytics for both web and mobile products.

• Engage daily with performance marketers to evaluate the effectiveness of campaigns, channels, and creative elements.

• Perform cohort analysis, LTV analysis, and unit economics analysis to inform scaling decisions.

• Prioritize assignments based on their business value and potential impact.

• Manage urgent requests alongside long-term strategic initiatives.

• Create and maintain dashboards, reports, and key performance indicators.

• Ensure data integrity and identify actionable insights.

• Offer recommendations to enhance marketing performance.

⛳️ Requirements

• A minimum of 1 year of experience in a related analytics position.

• Proficiency in SQL for querying and analyzing extensive datasets.

• Strong grasp of statistics, including experimental design, statistical testing, correlation analysis, and segmentation.

• Practical experience with Business Intelligence tools like Tableau or Power BI.

• Capability to convey insights and present analysis findings clearly and persuasively.

• Familiarity with marketing metrics such as CPA, CAC, ROAS, and LTV.

• Python skills for data manipulation and analysis would be advantageous.

• Experience with subscription monetization products is a plus.

• Background in working with advertising platforms like Meta, Google, TikTok, and ASA would be beneficial.

🏝️ Benefits

• Remote-first culture.

• Flexible working hours.

• Opportunity to work from anywhere globally, either remotely or from a corporate hub.

• 100% reimbursement for coworking spaces in Ukraine, excluding Kyiv.

• 50% reimbursement for coworking spaces worldwide.

• Complimentary office lunches at company hubs.

• Public holidays observed according to Ukrainian or Polish holiday calendars; 12 public holidays annually for employees in other locations.

• Full sick leave compensation.

• Partial coverage for medical insurance, sports activities, and therapy expenses.

• Provision of equipment or coverage for maintenance costs.

• 70% coverage for professional development courses.

• 100% coverage of corporate English language courses.

• 18 paid vacation days per year.

• 3 personal days annually.

• An additional vacation day for each year of service at Gismart.

• Corporate events and team-building activities across Gismart hubs.