Manager, YouTube Ads

This is a fully remote position, open to applicants in New York.

📋 Description

• Take full responsibility for the setup and optimization of YouTube advertising campaigns as the lead channel manager.

• Oversee YouTube and Demand Generation campaign formats within Google Ads/Google Ads Editor, targeting various objectives such as Awareness, Consideration, and Conversion.

• Serve as the primary point of contact (POC) for both internal and external stakeholders regarding live and upcoming campaigns, providing proactive recommendations to meet client KPIs, implementing requested changes, and ensuring that client needs are addressed effectively.

• Work collaboratively with internal teams to guarantee that campaign execution aligns with client goals.

• Handle daily tasks and responsibilities using the team’s project management platform.

• Track campaign pacing and make necessary adjustments to budgets and bids to ensure full delivery.

• Provide clients with clear, data-driven performance reports and insights.

• Maintain accuracy, consistency, and timeliness in reporting.

⛳️ Requirements

• Minimum of 3 years of practical experience with Google Ads across all YouTube advertising formats and objectives (Awareness, Consideration, and Conversion).

• Proven experience managing monthly campaign budgets exceeding $50k.

• In-depth understanding of Google Ads mechanics, including KPI optimization, audience targeting, pixel/tag implementations, and bid/budget management.

• A proactive mindset towards campaign optimization and strategy development.

• Exceptional attention to detail.

• Strong communication skills.

• Robust quantitative skills.

🏝️ Benefits

• Unlimited PTO

• Comprehensive medical, dental, and vision coverage

• Employee Equity and Stock Purchase Plan

• Employee Discounts, Virtual Wellness Classes, Pet Insurance, and additional perks!